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Deutsche Post streamlines the structure of its online marketing subsidiaries


WEBWIRE

Deutsche Post streamlines the structure of its online marketing subsidiaries. The subsidiaries nugg.ad, intelliAd and optivo will continue to cover the attractive display, search and e-mail marketing channels. For business reasons, Adcloud GmbH, acquired in 2011 by Deutsche Post as a start-up company, will cease its operations by the end of 2013. All existing customer orders will be honoured fully and to the usual high quality until then.

“Deutsche Post will continue to invest in the attractive and growing market for online marketing. Our goal is to further expand our position as a neutral provider of technological infrastructure services”, says Ingo Bohlken, CEO Dialogue Marketing at Deutsche Post.



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