Peter McGreevy to discuss SMS marketing and SMS Spam at the 10th Annual iDate Online Dating Conference on January 16-19, 2013 in Las Vegas

New York, NY--Ticonderoga Ventures, Inc. announces that Peter McGreevy will discuss SMS marketing and SMS Spam at the 10th Annual iDate Dating Industry Super Convention ( iDate2013 ) on January 16-19, 2013 in Las Vegas.

Of all the forms of marketing, SMS has the highest ‘open rate,’ (the indication of how many people view the electronic mail sent out).  While email is well below 20%, SMS is estimated at 97%.  The virtual absence of spam and perceived immediacy of SMS accounts for this.
 
The mobile dating industry is keen to market their applications using SMS, and knowledge of the proper methods and legal requirements is essential for the successful use of this media.
 
Peter McGreevy, Managing Partner at McGreevy & Henle, LLP, will explain the laws and regulations regarding SMS marketing, carriers rules and regulations, and their applicability to mobile dating sites.  Having previously represented a major nationwide telephone carrier, Mr. McGreevy has unique knowledge on this topic, and will explain how an SMS marketing campaign can be used to your success.
 
The Las Vegas iDate conference commences the day after Affiliate Summit, also in Las Vegas. Registration for the online dating conference can be made at : http://idate2013.com/register-las-vegas-2013.php

It also includes a complimentary additional day for delegates on Viral Marketing, the Viral Summit ( http://www.viralsummit.com ) on January 19.
 
 
About McGreevy & Henle
 
McGreevy & Henle, LLP, is a New York law firm that is focused on the successful, efficient, and long term representation of businesses in the online dating and social media industries.  The firm has represented US and internationally based clients in the online dating and social media industries for over a decade, and has lectured extensively on numerous topics of interest to executives and corporate counsel concerned with the legal implications of state and federal law upon their businesses.
 
 
About the iDate Dating Industry Super Conference
 
In 2004, the Internet Dating Conference (“iDate”) held the first ever business summit, gathering dating industry CEOs from around the world in one room. iDate is currently the largest convention for the dating business, covering online dating, technology, legal issues, business models, mobile dating, software and other forms of the business.
 
Worldwide, iDate has held over 33 conferences, providing senior dating business executives education, ideas, insight and networking from their peers. 
 
The January iDate “SuperConference” represents the largest event of the year, with most of the industry present.  Mr McGreevy joins over 75 speakers at the conference.  For more information, please visit the website http://idate2013.com or contact:
 
Ticonderoga Ventures, Inc.
Marketing and Logistics Representative
Tel /Fax         USA +1 (212) 722-1744 ext 71
E-mail: info-17@internetdatingconference.com
Twitter:  @idateconference
Linkedin Industry Group: http://www.linkedin.com/groups?gid=2190639
 
Media Relations:
Mark Brooks, Online Personals Watch
Tel: USA +1 (212) 444-1636         
Email: mark@onlinepersonalswatch.com
 

This press release may contain forward-looking statements, particularly as related to the business plans of the company, within the meaning of Section 27A of the Securities Act of 1933 and Sections 21E of the Securities Exchange Act of 1934 and are subject to the safe harbor created by these sections. Actual results may differ materially from the company’s expectations and estimates.
 

Contact Information

Marc Lesnick

President

Ticonderoga Ventures, Inc.

(1) (212) 722 1744 x71

info-17@internetdatingconference.com