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Local Wisdom: Uncovering fashion stories behind your clothes


The Centre for Sustainable Fashion is asking what fashion stories are behind your clothes? Local Wisdom, is a new project that aims to change the way you think about and wear fashion.

On December 5, Local Wisdom will be coming to the Carnaby Book Exchange in Kingly Court waiting to hear about the tales behind the wares of the capital’s crowd – be it sharing clothes with friends, handing them down the family or something else entirely.

Conceived in 2009 by Dr Kate Fletcher, Reader in Sustainable Fashion, and with generous funding from the Leverhulme Trust behind it, Local Wisdom celebrates those who find the value within the limits of the things and pieces they already own and aims to pace consumption.

Local Wisdom combines ethnographic research methods with design process. It gathers stories and images from the public of how people use their clothes at community photo shoots. These use practices are then the basis and inspiration for design projects in the UK, USA, Canada, Denmark, Australia and New Zealand which aim to amplify these practices and explore their integration into larger programmes or original business models.

Share your story and hear others and head to Carnaby Book Exchange, G5 Ground Floor, Kingly Court, London, W1B 5PW from 12pm on December 5.


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