Kristjan Mar Hauksson to discuss streamlining marketing efforts at Gulltaggen 2012

Kristjan Mar Hauksson, Founder and Director of Internet Marketing at Nordic eMarketing, will be discussing how to streamline marketing efforts to achieve further success during the upcoming Digital Marketing and Communications event Gulltaggen, taking place in Norway’s capital city, Oslo, between 24th and 26th April.

Gulltaggen is Norway’s most important event for digital marketing, communication, innovation, leadership and creativity, and is by far the best arena for sharing competence, knowledge and networking.

As part of Kristjan Mar’s seminar ‘Campaign = Sell = Success – But please give credit where credit is due’, he explains what is it in a multi-channel environment that brings success to our campaigns, and how marketers choose these channels. This session is for agencies looking to gain an understanding of how an attribution model can help achieve further success and streamline marketing efforts, and for marketers who want to be vigilant on how they spend their budget. This session is also for those fronting the channels out there, the banner networks, the cost per click networks, and others who are a part of the interactive marketing food chain.

Gulltaggen 2012 spans over three full days starting 24th April, and promises to be the best Gulltaggen event yet. The first day of the event consists of workshops and seminars, as well as the Gulltaggen Network after dark. The second day, 25th April, is conference and exhibitions day, and on the last day, 26th April, there will be conference by day, and award show and gala dinner with entertainment by night.

Amongst other speakers confirmed for the conference include Sir Tim Berners-Lee, the inventor of the World Wide Web; Clay Shirky, writer, consultant, and teacher on New Technology and Social Media; Faris Yakob, Digital Ninja CIO; James Hilton, AKQA CEO; Ajaz Ahmed, AKQA; Luke Williams, author of Disrupt: Think the Unthinkable to Spark Transformation in Your Business; Matt Brittin, Vice President of Google in Northern and Central Europe; Marco Tempest; and Carlos Ulloa, Co-founder and Interactive Director at HelloEnjoy.

Over the past 13 years, Gulltaggen has become the one of the most important marketing events for anyone who is interested in keeping track with the ever changing world of digital marketing, creativity and new business models. It is providing media, marketing- and bureau professionals with inspiration, knowledge, and the tools and techniques they need to succeed in a fast changing digital world.

To learn more about Gulltaggen 2012, visit www.gulltaggen.no/2012.

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Jonathan Baker

PR and Social Media

eNewsPR

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