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Free Report: 10 Steps to Dominate Google AdWords


January 12, 2012 -- Today, Main Street ROI announced it has released a new free report to help small business owners profitably advertise with Google AdWords. The free 19-page downloadable PDF report provides shortcuts, helpful tips, and proven strategies for generating qualified leads and attracting customers with Google AdWords.
The report is available for free download, at:
According to Pete Kennedy, Managing Partner of Main Street ROI, and co-author of the report, there are 3 reasons why every small business owner should be advertising with Google AdWords:
1. Pay Only For Qualified Traffic
As Kennedy explains, “With Google AdWords, you’re only paying when people click on your ads. That’s why it’s called pay per click advertising. And there are no minimums, so you can start by spending as little as $5 or $10 per day if you want to, and then scale up your ad budget upon success.
 “Search engine traffic is very qualified traffic because potential customers, clients and patients are searching for the services you offer. They’re ready to buy. They’re just deciding whom they’re going to buy from you or your competitors.”
2. Local Search Is Booming
According to Google, 20% of all searches are locally-based, 40% of all mobile searches are for local products and services, and 97% of people use the Internet to search for local businesses.
 “If you own a local restaurant, retail store, or professional practice, there’s never been so many people looking for your products and services. And Google AdWords has the largest share of this local search traffic, so it’s the best starting point,” says Kennedy.
3. You Can Compete, and Win!
According to Kennedy, Google AdWords really levels the playing field, so that even advertisers with limited budgets can compete – and win – against competitors with deeper pockets.
As Kennedy explains, “Google AdWords is an auction, where advertisers bid for highest placement. However, there’s an extra twist to it that many business owners don’t know about.
"Google rewards you for writing great ads. If your ads get clicked more often than your competitors, you can rank higher in Google and actually pay less per click. So, you can generate more leads while paying a fraction of what your competitors pay Google.
"If you know to create great ads, you can dominate your competition. And that’s exactly what our new report -- 10 Steps to Dominate Google AdWords -- helps you accomplish.”
“10 Steps to Dominate in Google AdWords” reveals:
* 3 Questions You Must Ask Before You Start Advertising
* The #1 Biggest Mistake to Avoid With Your Online Marketing
* How to Position Yourself As Superior to the Competition
* The Secret to Paying Less Per-Click Than Your Competitors
* 4 Easy Ways to Track the Profitability of Your Advertising
* 8 Ways to Generate More Response From  Your Advertising
* The 1 Default Google AdWords Setting You Should Turn ‘Off’
* How to Double Your Sales Without Increasing Your Budget
* And Much More!
To download the free report, go to:
About Main Street ROI
Main Street ROI offers small business internet marketing courses for small business owners. Available in February 2012, AdWords Success Formula will provide step-by-step training for profitably advertising with Google AdWords. Main Street ROI’s first course is The Local SEO Formula, a do-it-yourself local search engine optimization tutorial.


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