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Award winning baby food storage system to appear at Pregnancy, Babies and Children’s Expo


Since launching in 2008, Qubies – the upside down baby food ice cube tray designed to store breast milk and toddler purees – has taken the parenting world by storm – and collected a Telstra Business Women’s Award in the process.  Now this innovative food storage system is set to wow visitors to the Pregnancy, Babies and Children’s Expo being held from 21-23 October in Melbourne.
Qubies was created by Aussie mum Alexandra Wardle who, like most parents, struggled with preparing and storing home made baby food for her toddler.
Like many parents, Alexandra  wanted to give her babies only natural foods without any preservatives, additives or colours – but freezing baby food and storing these purees became a nightmare.
“Cooking up a storm of wonderful new purees for your baby can be great fun but how do you freeze and store all those new taste sensations and have them easily accessible for when your baby needs them?” she said.
“After  struggling with conventional ice cube trays and having the purees spill everywhere, I decided to create a functional and beautifully designed product to help parents with the exciting process of introducing quality, home made pureed foods to their babies,”  Alexandra explains.
The product is BPA free, Phlatates free and PVC free making it the perfect choice for parents who want healthy, home made purees for their babies without the nasty chemicals and delivers baby food cubes easily and hygenically.
And customers are raving: “Qubies have been my lifesaver they are so easy to use, I was having trouble with the everyday ice trays but qubies have fixed that problem. Once again Qubies are my lifesaver. ”Maranda, Pacific Pines QLD

For more information and to find out where Qubies will be at the expo visit



 freezing baby food
 freezing breast milk
 baby food cubes
 baby food containers
 BPA free

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