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PSEWEB Higher Ed Conference Selects Tavis McKenzie to Speak about Mobile Apps for Campus


Toronto, ON (May 23, 2011) – On May 18 2011, Tavis McKenzie spoke on behalf of CampusCurrent Mobile at this year’s PSEWEB conference.
CampusCurrent founder Tavis McKenzie hosted a special presentation on how to utilize mobile applications on campus to effectively streamline communication and events amongst staff and students. The PSEWEB conference took place from May 18 – 20, 2011 at the Delta Chelsea hotel located in downtown Toronto. CampusCurrent mobile was selected by PSEWEB 2011 as the official free mobile application for the duration of the conference.

Tavis McKenzie provided an informative seminar on how to utilize mobile application user interface(s), optimize content for consumption, how to launch a mobile app from your campus, cleaning content for mobile, Mobile Analytics, Ad Serving and in house vs. outsourcing.

“I’m extremely excited to be speaking to PSEWEB 2011 conference attendees. This application not only has the power to change the world in a socially responsible way, but it is also completely revolutionizing the way staff and students at a College/University level interact with one another on a daily basis,” said CampusCurrent’s Tavis McKenzie. More information on CampusCurrent can be found at

The CampusCurrent mobile app, showcased at this year’s PSEWEB conference, allows attendees to bookmark items in their personal workshop schedule, add itinerary items to their smart phone’s on-deck calendar and the app will also provide information contained in a traditional delegate handbook.

PSEWEB is a conference for college and university marketers, programmers, designers, digital architects and community managers – the people behind the online faces of our institutions. More information on the PSEWEB conference can be found at

About Tavis McKenzie
Tavis McKenzie is the founder of Undercurrent MOBILE ( and a strong advocate of positive international change brought about by socially responsible corporations. Undercurrent MOBILE is a customizable mobile application platform designed and built for universities and colleges. Undercurrent designs and builds mobile applications for universities and colleges on Android, Apple and BlackBerry platforms. Undercurrent is headquartered in Toronto, Ontario, Canada.

Contact Information:
c/o Undercurrent MOBILE
23 Prince Andrew Place
Toronto, ON. M3C 2H2


 Tavis McKenzie
 Mobile App
 Higher Education

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