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Digital Journal launches smartphone apps powered by Polar Mobile


WEBWIRE

As one of the first news outlets to bring user-generated content to mobile phones, Digital Journal (www.digitaljournal.com) is extending its presence to smartphones in partnership with Polar Mobile (www.polarmobile.com). Today, Digital Journal announces apps for almost every smartphone on the market.

Digital Journal has partnered with Polar Mobile to release free news apps for the Apple iPhone and iPod Touch as well as BlackBerry, Android and Windows Phone devices. Available for free at app.digitaljournal.com, the apps enable smartphone users to read news from Digital Journalists working in 175 countries around the world.

Readers can follow breaking news via Digital Journal’s smartphone app and share articles via Facebook, Twitter and email from within the apps.

“We’re very excited about bringing user-generated content to virtually all smartphone platforms at once,” said Chris Hogg, CEO of Digital Journal Inc. “Mobile platforms are shaping the future of media, and we’re happy to partner with Polar Mobile to bring our engaging news network into the palm of your hand.”

The Digital Journal news apps feature articles, blogs and images from professional and citizen journalists, bloggers, photographers and reporters around the world.

“Every brand needs a mobile strategy, and we are pleased Digital Journal has chosen to work with Polar’s Platform to grow their reach on mobile and drive new revenue,” said Kunal Gupta, Chief Executive Officer, Polar Mobile.

“The launch of Digital Journal’s new smartphone apps complement our highly interactive mobile site at m.digitaljournal.com,” said Hogg. “Our smartphone app gives mobile news readers a clean and simple interface to read news, while our mobile website offers them the chance to take part and engage in the news-gathering process.”

According to Morgan Stanley Research, the smartphone market will grow to 1 billion units by 2013. Gartner research reported worldwide mobile phone sales totalled 417 million units in the third quarter of 2010, a 35 percent increase over the same period the year before.

The application marketplace is also expected to see booming growth, as the global market for mobile app downloads is expected to climb to 21 billion downloads by 2013, a Polar Mobile report indicates.

To download the Digital Journal app for the iPhone, iPod Touch, BlackBerry, Android or Windows Phone devices, visit app.digitaljournal.com!

About DigitalJournal.com

DigitalJournal.com is a global digital media network that attracts millions of readers. Headquartered in Toronto, Canada, DigitalJournal.com covers breaking news from around the world and is a recognized leader in social news with tens of thousands of members in 175 countries around the world. DigitalJournal.com also consults news organizations on how to empower their audience to acquire content, drive revenue and increase engagement from digital media properties. For more information, visit digitaljournal.com.

About Polar Mobile

About Polar Mobile Polar Mobile is the global leader in enabling businesses to extend their presence across mobile devices by leveraging a proprietary software Platform (SMART™). More than 7 million people in over 100 countries use Apps powered by Polar’s SMART™ Platform for the most engaging mobile experience. Polar has over 400 Apps across iPhone, BlackBerry and Android smartphones for 200 world-class customers in news, sports, entertainment and lifestyle media verticals. For more information, visit polarmobile.com.



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