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Customers Find Gift Brownies Online and Off a Sweet Gifting Opportunity for Mother’s Day, Brownie Sales Double Projections


WEBWIRE

Sugardaddy’s Sumptuous Sweeties® a sweet success story: Both Web operations at Sugardaddys.com and New Store Openings Double Sales Projections as Mother’s Day approaches.

The verdict is in: Sugardaddy’s Sumptuous Sweeties® has become a huge hit with Columbus downtown residents, workers and visitors, and online as well. During Sugardaddy’s preview opening of its new 1200 square foot retail store in downtown Columbus on April 28-30, Sugardaddy’s achieved more than double its projected sales, resulting in a complete sell-out of its fresh-baked brownies and blondie products. And with Mother’s Day fast approaching, Sugardaddys.com online sales have doubled as well, with customers appreciating free personalized gift cards that accompany a wide variety of gourmet desserts and related gift accessories.

Sugardaddys.com and store based operations offers eighteen (18) artisan made signature brownie and blondie flavors --baked-fresh daily -- along with Sugardaddy’s amazing array of signature brownie products including: Sugardaddy’s Brownie Biscotti, Brownie Truffles, Brownie Bark, Brownie Cheesecakes, and Brownie Ice Creams. The entire line of Sugardaddy’s signature personalization and gift wrapping options are also available in store, as well as online, along with a variety of promotions and prizes during the Preview and Grand Openings.

“The reception of Sugardaddy’s by Columbus downtown residents, workers, and visitors is beyond expectation. This success of this store has further fueled online gift sales at www.sugardaddys.com" says Mark Ballard, Co-founder and Co-owner of Sugardaddy’s Sumptuous Sweeties®.

"We are thrilled that Columbus’ demand for Sugardaddy’s luxe brownies and blondies is so robust. We are adding staff to our baking production team to meet the demand of our newest store,” says Tom Finney, Co-founder and Co-owner of Sugardaddy’s Sumptuous Sweeties®.


ABOUT SUGARDADDY’S SUMPTUOUS SWEETIES®

Sugardaddy’s Sumptuous Sweeties® is Columbus’ own, nationally-known specialty gourmet dessert and gifting company specializing in luxe brownies and blondies and brownie-related products. Sugardaddy’s fresh-baked, artisan-made brownies and blondies come in 18 decadent flavors. In addition, Sugardaddy’s masterfully crafts a mouth-watering array of brownie products including Sugardaddy’s: Brownie Biscotti, Brownie Cheesecakes, Brownie Truffles, Brownie Trifles, Brownie Ice Creams, and Brownie Bark.

Sugardaddy’s ships nation-wide Oven to Door in 24®.

Freshness is guaranteed.

Sugardaddy’s has been named “Best of the Best” Brownies and Blondies by Food Network and crowned winners of Throwdown with Bobby Flay in 2007. In addition, Sugardaddy’s has been honored by the national media including being named:

“Best gourmet brownies and blondies.” By Chocolatier, Desserts Magazine, ChocolateGrail.com, and The Washington Post “Editor’s pick.” By American Lifestyle, Instyle, Reader’s Digest, Food411.com, ChocolateGrail.com, and TheNibble.com “Best gift.” By Instyle, NeimanMarcus.com, Saks.com, The Ellen DeGeneres Show, and The Rachel Ray Show “Best wedding favor” by The Bride & Bloom and Instyle Weddings.

Sugardaddy’s launched in 2005 as a direct-to-consumer business at www.sugardaddys.com and through its 800 number at 1.888.4 I want 1 --or-- (1-888-449-2681).

Since that time, Sugardaddy’s has continued with rapid growth of its Sugardaddys.com site and telephone sales channels, as well as through the launch of premier online partnerships with NeimanMarcus.com and Saks.com, Sugardaddys is focused continuing its growth with new stores, as well as through it’s flagship website located at Sugardaddys.com.

For further information about store operations or Sugardaddys.com, please contact: Mark Ballard, Co-founder and Co-CEO at mark@sugardaddys.com.


For Online Ordering Visit:

www.sugardaddys.com


For Quick Telephone and SMS Orders:

1.888.4 I want 1 -- or -- (1.888.449.2681)


Visit Sugardaddy’s Cameron Avenue Store

1329 Cameron Avenue @ Polaris Parkway; Hours: M-F 11-7, SAT 10-4


Visit Sugardaddy’s Gay Street Store

11 E. Gay Street @ High Street; Hours: M-F 11-6



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