News by Industry


Releases published in the last 30 days.

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BMW 2 Series Convertible
BMW 2 Series Convertible
9/12/2014 12:54:04 PM
Few new cars have been more anticipated than the BMW 2 Series Coupe when it arrived in early 2014. Hot on the heels of the widely acclaimed BMW 228i and M235i Coupe, BMW announces the new BMW 2 Series Convertible. Available in the US as the 228i and M235i, the 2 Series Convertible blends the style and dynamic driving character for which the 2 Series Coupe is already renowned …
Altran presents
Altran presents "eMOC", the modular, smart car of the future
9/11/2014 12:21:09 PM
Altran Spain, a company of the Altran group, has completed the development of eMOC (Electric Modular Car), a modular, smart car designed to meet the new expectations of users in terms of mobility, connectivity and sustainability. The eMOC  is a modular, urban electric vehicle (EV) concept car which can be adapted to meet users’ needs at any given time via external-module …
Ground-breaking ceremony for High Performance Technology Center at Continental’s Korbach tire plant
9/11/2014 12:13:15 PM
A ground-breaking ceremony was held today to signal the start of construction of the new High Performance Technology Center (HPTC) at Continental’s Korbach plant in Germany. The new production hall – effectively a “factory within a factory” – will take shape on a site measuring approximately 12,000 sqm. The building is expected to be completed by the end of May …
Porsche 919 Hybrid concludes successful summer testing
Porsche 919 Hybrid concludes successful summer testing
9/11/2014 10:39:08 AM
The Porsche Team is pleased with the results of its third and final track test with the Porsche 919 Hybrid during the FIA World Endurance Championship’s (WEC) summer break. The innovative Le Mans Prototype (LMP1) ran for two-and-half days at the former Formula One circuit of Magny-Cours in France. LMP1 drivers Brendon Hartley (New Zealand) and Marc Lieb (Germany) were on duty, …
Braskem joins Amyris and Michelin to Accelerate the Industrialization and Commercialization of Renewable Isoprene
Braskem joins Amyris and Michelin to Accelerate the Industrialization and Commercialization of Renewable Isoprene
9/11/2014 10:30:17 AM
Amyris (Nasdaq: AMRS), Braskem (NYSE: BAK) and Michelin (EPA: ML) announced today that Braskem is joining a collaboration already launched in 2011 between Michelin and Amyris . This collaboration was initiated to develop and commercialize renewable isoprene, sourced from various biomass as an additional sustainable pathway to produce isoprene. Under the terms of the …
Paul Rudd Debuts As New Voice Of Hyundai
Paul Rudd Debuts As New Voice Of Hyundai
9/11/2014 10:22:22 AM
Hyundai Motor America announces that actor Paul Rudd will serve as the new voice for its national advertising, starting with a new campaign for the 2015 Hyundai Sonata . “We were looking for a voice that could be recognizable and relatable to a new generation of car buyers,” said Steve Shannon, vice president of Marketing, Hyundai Motor America. “Rudd can be serious, …
Buckle Up for Life: Toyota and Cincinnati Children’s Hospital Medical Center Increase Child Passenger Safety across the Country and Expand Program
9/10/2014 10:34:16 AM
What if there were a way to prevent a leading cause of childhood death, but three out of four of us were doing it wrong? The startling truth is that a car seat can dramatically reduce childhood death and injury from motor vehicle crashes, but 75 percent are installed incorrectly.[1] With Child Passenger Safety Week upon us, the good news is that community-based programs are …
A New Experiential Marketing Idea
A New Experiential Marketing Idea
9/10/2014 9:15:31 AM
If you’re looking for innovative experiential marketing ideas then perhaps you should follow the example of brands like Mercedes, BMW, Mini, Barclays, Air New Zealand, Disney and Deezer. These brands have taken their experiential marketing on tour using a state-of-the-art exhibition vehicle. What makes this vehicle so amazing is that the lorry in question is totally …
Event Marketing Solutions Announce New managing Director for the Middle East and Africa
9/10/2014 7:52:41 AM
The EMEA’s leading experiential roadshow truck provider Event Marketing Solutions (EMS) has announced the appointment of Lucy Miller as Managing Director for the Middle East and Africa. The company, famous for providing completely immersive and experiential marketing campaigns for B2B and B2C clients across the globe, will further cement themselves as an industry leader …
Carnegie Mellon’s Smart Headlights Spare the Eyes of Oncoming Drivers
Carnegie Mellon’s Smart Headlights Spare the Eyes of Oncoming Drivers
9/9/2014 2:20:55 PM
A smart headlight developed at Carnegie Mellon University’s Robotics Institute enables drivers to take full advantage of their high beams without fear of blinding oncoming drivers or suffering from the glare that can occur when driving in snow or rain at night. The programmable headlight senses and tracks virtually any number of oncoming drivers, blacking out only the …
Jeep selects TomTom’s world-class navigation for its new Renegade line
9/9/2014 11:20:16 AM
TomTom (TOM2) has today announced a deal with Jeep to integrate its industry leading turn-by-turn navigation and maps into the Uconnect™ 5" Radio Nav infotainment system of the new Jeep Renegade line. Jeep Renegade drivers will now benefit from TomTom’s superior turn-by-turn navigation featuring advanced lane guidance to navigate even the most complex junctions. They will also …
Verizon Expands Access to Intelligent Transportation Options With Verizon Auto Share
Verizon Expands Access to Intelligent Transportation Options With Verizon Auto Share
9/8/2014 4:00:37 PM
Verizon Enterprise Solutions today (Sept. 8) announced that Verizon Auto Share, a convenient and secure way for drivers to rent, experience and return cars and other vehicles, will be available before the end of 2014. Using a car-sharing application on their smartphones or tablets, drivers can use the solution’s Scan & Go feature to gain access to a vehicle of their choice …
Davron Indexing Conveyor Oven Speeds up Brake Pad Cure Cycle 25 Percent
Davron Indexing Conveyor Oven Speeds up Brake Pad Cure Cycle 25 Percent
9/8/2014 1:01:49 PM
Davron Technologies, Inc. designed and manufactured the DTI-762, an electrically heated indexing conveyor oven designed to cure automotive brake pads. Prior to purchasing the DTI-762, Davron’s customer was curing the product using inefficient batch processes in which heated parts lost heat while being staged for the next available oven. With the DTI-762 indexing conveyor oven, …
Do Good Have Fun™ Excels in Mobile Phone Car Mount Market with New 3M Brand Dashboard Adhesive
Do Good Have Fun™ Excels in Mobile Phone Car Mount Market with New 3M Brand Dashboard Adhesive
9/8/2014 10:00:00 AM
Mobile phone car mount  distributor, Do Good Have Fun™, sells one of the longest and best selling universal compact car mounts on Amazon. In addition to being an Amazon best selling universal cell phone car mount, it continues to be a leading Amazon iphone 5 car mount and is prepped as an upcoming  Apple iPhone 6 car mount  as well. The Do Good Have Fun™ cell phone car …
Honda Takes to the Field with ESPN College Football; Expands Marketing Integration to Become Musical Pulse of College Football Coverage
9/8/2014 8:58:54 AM
Through a multi-year agreement that builds on a long relationship with ESPN, Honda has launched an integrated marketing campaign in support of ESPN’s college football programming, extending the automaker’s reach to a younger, more active audience. Honda will have a presence during college football segments in SportsCenter and Honda’s groundbreaking, 360-degree music …
AAA Travel Bringing the Great Land of Alaska to Upstate New York
9/5/2014 11:39:08 AM
AAA Travel will host Holland America’s “On Stage Alaska,” a live event providing a glimpse into the state’s history, spectacular scenery, wildlife and local hospitality for travelers interested in planning an Alaska vacation. “On Stage Alaska” features an informative presentation and destination film. Alaska comes alive as an entertaining duo shares their passion for the Great …
Paris Motor Show: meet Renault Espace’s successor
9/4/2014 4:30:14 PM
Renault and Dacia have organised a line-up of new product presentations, a media conference and meetings with senior executives during the media days at the Paris Motor Show on October 2-3. This year’s programme includes: World premiere of Renault Espace’s successor. Renault media conference at 11am on Thursday, October 2 with Carlos Ghosn, Chairman and Chief …
2015 Chevrolet Colorado ‘Build Your Own’ Site Goes Live
9/4/2014 11:31:43 AM
Consumers can customize their brand-new, 2015 Chevrolet Colorado – available at dealers this fall – with a “Build Your Own” tool . “Our truck lineup is all about giving truck buyers choice,” said Tony Johnson, Colorado marketing manager. “With the Build Your Own site, Colorado customers can equip their truck, request a quote from the dealer and even get a price on their …
ETI Offers One-Day Workshop on Geometric Dimensioning and Tolerancing for Manufacturing
9/3/2014 11:51:32 AM
Effective Training, Inc., (ETI) an SAE International Company, announces “ GD &T for Manufacturing ,” a one-day workshop designed specifically for manufacturing personnel. The workshop explains how to interpret common geometric dimensioning and tolerancing (GD&T) specifications and other types of tolerancing indicated on two-dimensional engineering drawings.  The …
Delphi Forms New Technology Advisory Council
9/3/2014 11:48:10 AM
Delphi Automotive PLC (NYSE: DLPH) announced it has formed a Technology Advisory Council as part of its ongoing commitment to lead the auto industry toward a safer, greener and more connected future. The panel of prominent global technology thought leaders will help guide Delphi’s product strategies and ensure that its investments in technology are driving the growth of the …