Thomson ELT and Auralog to Create Offerings of Enhanced Learning Tools to Improve English Language Training for Students
Thomson ELT Becomes Exclusive ELT Publishing Distributor of Auralog
Boston, MA, 02/23/2006, Thomson ELT, a leading provider of materials for English language teaching and learning throughout the world and part of The Thomson Corporation (TSX: TOC; NYSE: TOC), today announced a strategic alliance with Auralog to create enhanced learning tools for students of the English language. Thomson ELT will distribute Auralog web-based and CD content and materials that have been repurposed to complement Thomson ELT print products. Auralog, the first multimedia publisher in the world to apply speech-recognition technology to foreign-language learning, is a world leader in its field.
English has become the language of international business, and this has spurred the growth of English language learning throughout the world. It is estimated that there are more than one billion learners of English, with diverse access to education and learning styles. In combining Thomson ELT print products with Auralog digital solutions, students will have instant access to learning materials from any location in a format that suits their individual learning style.
Auralog’s speech recognition tools, when added to Thomson ELT products, will give learners the resources they need to improve their ability to communicate in English. Auralog products model correct pronunciation and compare it to the learner’s actual pronunciation. Analysis of pronunciation, including mistakes, is provided along with tools for correction. Learners learn to communicate effectively in spoken English, an essential skill in using the language.
“We’re very pleased that we can now offer Auralog’s digital English language learning materials to our customers,” said Dennis Hogan, president, Thomson ELT. “Through the technology of Auralog, including its speech recognition ability, students will have greater access to quality English-learning materials in a variety of formats accommodating all types of learners.”
In addition, through this agreement, Thomson Learning will have the rights to promote and distribute Auralog products on a stand alone basis, as well as with other Thomson products.
Beginning this spring, students will be able pair Thomson ELT print materials with access to Auralog technology through web-based subscriptions. For additional information, visit: http://elt.thomson.com/
Thomson ELT is a part of Thomson Learning.
About The Thomson Corporation and Thomson ELT
The Thomson Corporation (www.thomson.com ), with 2005 revenues of $8.70 billion, is a global leader in providing integrated information solutions to business and professional customers. Thomson provides value-added information, software tools and applications to more than 20 million users in the fields of law, tax, accounting, financial services, higher education, reference information, corporate e-learning and assessment, scientific research and healthcare. With operational headquarters in Stamford, Conn., Thomson has approximately 40,000 employees and provides services in approximately 130 countries. The Corporation’s common shares are listed on the New York and Toronto stock exchanges (NYSE: TOC; TSX: TOC). Thomson ELT is a leading provider of materials for English language teaching and learning throughout the world. It publishes under the brands of Thomson, Thomson ELT, and Thomson Heinle. You can learn more about ELT Advantage and Thomson ELT by visiting us on the web at www.elt.thomson.com.
Auralog is recognized as the global quality leader in multimedia solutions for learning and teaching languages. Founded in 1987, the company benefits from a solid command of new technologies and extensive experience acquired in both the educational and professional domains. The first company in the world to apply speech recognition to language learning, Auralog continues this standard of innovation by delivering personalized and interactive solutions aimed at increasing language fluency through pedagogically grounded, yet highly engaging, methods. The TELL ME MORE® program is the realization of this effort.
AURALOG’s products and services are distributed world wide by the way of office presences in the US, France, Germany, Spain, and China. Well-respected by educators and learners alike, AURALOG is renowned for its constant innovations to meet the ever-changing needs of teachers. The company has earned government recognition in several countries: the French Ministry of Education’s pedagogical recommendation, the approval of Curriculum Online in the UK, the ’Bollino di qualità’ stamp of approval in Italy, among others. AURALOG’s language learning programs have been met with wide acclaim in the Corporate, Government, Education, and Retail market sectors. To learn more about Auralog, visit www.auralog.com
- Contact Information
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- Senior Director, Public Relations
- Thomson Learning
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