Ford Leads Canada For The First Time In 50 Years; Sales Up 25%
June marks the company’s eighth consecutive month of market share growth
* Ford vehicle sales posted a 25% increase over last year
* Oakville-built Ford Edge and Lincoln MKX sales rose 23% and 24%, respectively
* Ford Fusion sales were up 13%
* Ford Ranger sales increased 50%
* Ford Escape sales rose 41%
* Ford F-150 sales were up 59%
* Lincoln MKZ sales increased 42%
* Total F-Series sales were up 39%
* Total Lincoln sales rose 18%
* Ford SUV and CUV sales increased 41%
* Ford of Canada market share realized eight months of consecutive growth
OAKVILLE, Ontario – For the first time in more than 50 years, Ford Motor Company of Canada, Limited is the top-selling automaker in the country. Ford of Canada sold 27,408 units representing a 24.6 per cent increase over sales the same month last year, marking the first year-over-year sales increase of 2009.
Ford of Canada has also increased market share for eight consecutive months with seven new vehicles launching this year, including the 2010 Ford Taurus.
“This is a historic day for Ford in Canada,” said David Mondragon, president and CEO, Ford of Canada. “Consumers are drawn to the quality, design and value of our vehicles and we’re going to keep the momentum growing with great offers this summer.”
July 1st marked the start of Ford of Canada’s ’Ford Employee Pricing’ event. Until August 31st, customers across Canada can take advantage of Ford employee prices on most 2009 and 2010 Ford and Lincoln vehicles.
New to the event this year, Ford is inviting consumers across Canada to visit their local dealership for the ’Drive One Challenge’. Test drive a new Ford or Lincoln vehicle – feel the exceptional quality, see the new designs and experience industry-leading smart features – and if you decide to purchase a qualifying competitive vehicle from another manufacturer, you will receive $100 from Ford.
“Our product line-up has never been better – from the newly re-designed Ford Fusion, to the award winning Ford Flex and the rugged F-Series,” said Dean Stoneley, vice president of Marketing, Ford of Canada. “With the ’Drive One Challenge’ we are giving consumers a clear, compelling reason to walk into a Ford store. We are so confident in our vehicles that we believe once you drive a Ford, you won’t want to drive anything else.”
For more details see www.ford.ca.
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