World Travel and Tourism Council (WTTC) Honors Marriott with "Tourism for Tomorrow Award for Sustainability"
Marriott International (NYSE: MAR) has been selected as the recipient of the prestigious and highly competitive “2009 Tourism for Tomorrow Award for Sustainability” in the Global Tourism Business category by the World Travel and Tourism Council (WTTC). The global award recognizes the company’s achievements in demonstrating sustainable tourism practices, including the protection of natural and cultural heritage, social and economic benefits to local people and environmentally-friendly operations.
“Now, more than ever, sustainability and environmental stewardship are good for the planet, good for business and are vital to the future of travel and tourism,” said Ed Fuller, Marriott’s President and Managing Director of International Lodging and co-chair of the company’s Executive Green Council, who accepted the award at WTTC’s Global Travel & Tourism Summit in Florianópolis, Brazil.
Marriott was selected from a record number of entries from more than 40 countries and six continents, based on an exhaustive nomination and on-site evaluations. The judges visited Marriott’s global headquarters in Bethesda, Md., where they met with the company’s Executive Green Council and toured the facility, which should receiveLEED®-(Leadership in Energy and Environmental Design) Existing Building status from the U.S. Green Building Council (USGBC) by year-end. They also toured several hotels to observe their environmentally-friendly operations, including the The Inn and Conference Center by Marriott at the University of Maryland in College Park, which is LEED®-certified; the JW Marriott Hotel Washington, DC and the Washington Marriott at Metro Center in Washington, D.C.; the Los Angeles Marriott Downtown; and the Miami Airport Marriott, Eden Roc, a Renaissance Beach Resort & Spa, The Ritz-Carlton Coconut Grove, and The Ritz-Carlton Key Biscayne, all in Miami, Fla.
“We have reached a global tipping point in the travel industry, as more businesses and countries realize that sustainable tourism is not only about protecting the environment and safeguarding cultural diversity, but that it is also an important economic opportunity,” said Costas Christ, Chairman of Judges, WTTC.
Building on 20 years of energy conservation experience, Marriott is committed to protecting the environment and addressing climate change. Some of the most recent outcomes from the company’s Spirit To Preserve ™ strategy include:
● When guests book a room on Marriott.com or visit Green-Brazilian Rainforest, they can help protect 1.4 million acres of the Amazon rainforest in Brazil, joining Marriott in its $2 million commitment. Guests can offset the carbon generated during their stay for as little as US$10. Recently, about six members of Marriott’s sales team visited this rainforest reserve after helping raise more than $400,000 through Marriott’s Spirit To Preserve™ group meetings promotion. [Watch our video to learn more and see the rainforest: www.youtube.com/marriottgreen.]
● Marriott is expanding its portfolio of green hotels—more than 30 hotels are expected to achieve LEED® certification from the U.S. Green Building Council (USGBC), with at least a dozen set to open in 2009 and 2010. For three consecutive years, Marriott has received the Sustained Excellence Award from the U.S. Environmental Protection Agency (EPA), which has awarded its ENERGY STAR® label to approximately 275 Marriott-branded hotels, the most of any hotel company.
● Marriott is greening its $10 billion supply chain, replacing its plastic key cards, towels, pens, toilet paper, pillows, and paint with more environmentally-friendly options.
Marriott has been recognized for its environmental leadership in the hotel industry by several groups, including Ceres, an alliance of investors and environmentalists; the non-profit organization ClimateCounts.org; and Travel + Leisure magazine.
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