Maryland Ford Dealership Feeling Benefits of Increased Ford, Lincoln, Mercury Sales Nationwide
New, fuel-efficient products and quality on par with the best in the industry helped Ford increase retail market share in April – the sixth time in the last seven months that Ford’s share of the retail market was higher than a year ago. The news comes on the heels of the Preston Autoplex in Maryland announcing that increases in Ford, Lincoln, and Mercury sales would cause the dealership to issue help wanted ads to hire more sales professionals.
The enlightening news is seen as a sign of things to come in the future, with Ford car sales setting records for April. Recent independent studies rate Fusion and the Mercury Milan – the most fuel-efficient mid-size sedans in America – as having the best predicted reliability among all mid-size sedans.
“Our wide selection of affordable and fuel-efficient cars across Ford, Lincoln and Mercury gives us a competitive advantage in the Delaware-Maryland auto market,” said David Wilson Jr., Preston Autoplex Vice President. “We are very encouraged by the consumer response to the new technology set forth by all brands.”
The Ford Fusion, Mercury Milan, Lincoln MKZ and hybrid versions exceeded Ford’s sales expectations, suggesting that consumers are viewing these brands and products as being an outstanding value.
Wilson says Ford hybrid models are becoming increasingly popular and are a leading force behind sales at their Maryland dealership.
All Ford hybrid models are the most fuel-efficient vehicles in their class, and the Ford Escape and Ford Fusion recently were named to Kelley Blue Books list of Top 10 Green Cars.
Preston Ford (part of the Autoplex) is currently offering all Delaware and Maryland shoppers the Ford Advantage Plan. The plan offers payment protection up to 12 months for up to $700 per month on any new Ford, Lincoln or Mercury vehicle if a customer loses his or her job. Plus, 0 percent financing from Ford Motor Credit is available on select vehicles.
The Preston Autoplex is under the Preston Automotive Group umbrella. To learn more about the Autoplex, visit http://www.destinationpreston.com/
About Preston Automotive Group:
Preston Automotive Group services the Delaware, Maryland, Virginia, and Pennsylvania area with Chevrolet, Ford, Lincoln, Mercury, Mazda, Suzuki, Hyundai and Nissan brands. The auto group carries the largest selection of new and used cars. Additionally, the dealership services all makes and models, both imported and domestic cars with ASE certified and factory trained technicians.
To learn more, visit http://www.prestonmotor.com/
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