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iPhone App Uses 2,500 plus Year Old Content to Change the Smartphone World


iPhone developer DMBC has launched an application containing content dating as far back as 610 CE

March 10th 2009: Code In the App is the name of a website that is causing a stir in the world of iPhone apps. The application focuses on the 10 books that changed the world and allows users of this unique iPhone app to read each and every one. Books range from ’The Holy Bible’ and the ’Qu’ran’ to ’The Rights of Man’ and Darwin’s ’On the Origin of Species’.

But that’s not all; the iPhone developer team at DMBC (the company who designed and made ’Code In the App’) has included a secret clue within each book that, if identified correctly, can be used as answers in a quiz on the website. Clues have been hidden throughout the texts as well as in images and the first user to correctly answer the questions for each book will win a $500 prize.

’Code In the App’ is not just an iPhone app that brings quality content to its users, but is also drawing in crowds of people who are excited to take part in the competition and be the first to the finish line.

The company responsible for the launch of ’Code In the App’ is DMBC; the same company who created the eBookApp ( that allows users to publish their own content and applications on mobile platforms. DMBC have ensured that every feature of the program works adequately with the iPhone hardware. In order to do so, they included an iPhone reader that allows users to adjust font type and font size, as well as search the text, make bookmarks and even create audio notes.

DMBC CEO Roger Lichfield stated: “We hope that just as these books have created excitement, new paradigms, criticism and most importantly - changed the world, our app will be a microcosm of these original books!”

iPhone App ’Code In the App’ has been launched by the same team that brought us the publishing platform ’eBookApp’. ’Code In the App’ combines difficult puzzles with prize money and top quality content to bring iPhone users and enthusiasts a new spin on downloadable iPhone software.



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