New Adobe Scene7 Template Publishing Service Extends Hosted Media Platform

SAN JOSE, Calif. — Adobe Systems Incorporated (Nasdaq:ADBE) today introduced Adobe® Scene7® Template Publishing, a new service that extends the Adobe Scene7 hosted media platform for retail, eCommerce, enterprise and multi-channel marketing businesses. The new service is an add-on module to the Adobe Scene7 platform, offering a hosted software environment for producing and publishing customized print and cross-media marketing materials.

Companies can use the Adobe Scene7 Template Publishing solution to upload corporate layouts and templates, enabling decentralized or regional marketing teams to produce customized communication and marketing collateral, including email blasts, office supplies, stationery, business cards, banners, logos, calendars, datasheets, signage, greeting cards and other materials.

“Businesses are being challenged to meet the demands of their globally-dispersed consumers, marketing teams and sales forces, who expect high-quality custom print materials delivered in a timely, cost-effective manner,” said Doug Mack, vice president of consumer and hosted solutions at Adobe. “As a hosted service, Adobe Scene7 Template Publishing is an ideal solution for enabling web-to-print applications by allowing marketers to update and post new templates that users can easily personalize, preview and instantly generate a print-ready PDF, SWF or image on-demand.”

With this new solution Adobe broadens its high quality web-to-print offerings. Adobe Scene7 Template Publishing complements Adobe InDesign® CS4 Server, a solution designed for advanced creative professionals working in advertising agencies, magazine and newspaper publishing houses that manage sophisticated, large volume marketing and print publishing projects.

Adobe Scene7 Template Publishing is compatible with Adobe Photoshop® CS4, Adobe InDesign CS4, and Adobe Illustrator® CS4, maintaining all elements of professionally created templates and layouts. Adobe Scene7 Template Publishing also leverages Adobe text and color-rendering technology to ensure high fidelity output.
Availability

The Adobe Scene7 Template Publishing service is currently available in five languages: English, French, German, Spanish and Japanese. For more information about Adobe Scene7 Template Publishing visit
www.scene7.com/solutions/web-to-print.asp .
About Adobe Scene7

The Adobe Scene7 hosted media platform is an easy-to-use streamlined publishing system for cross-media workflows. It is an industry-leading solution for e-commerce and multi-channel marketing companies worldwide who need to publish rich content to engage their audience and drive online business. Leading companies using Adobe Scene7 solutions include QVC, Harrods, Macy’s, Amazon, Office Depot, Polo Ralph Lauren, La-Z-Boy, Lands’ End, Blockbuster, Williams-Sonoma, and Levi Strauss & Co.
About Adobe Systems Incorporated

Adobe revolutionizes how the world engages with ideas and information - anytime, anywhere and through any medium. For more information, visit www.adobe.com .