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Ericsson and BSNL in India’s biggest roll-out of 3G to boost mobile broadband


WEBWIRE

Ericsson (NASDAQ:ERIC) is using its WCDMA/HSPA technology to help BSNL, India’s second largest telecom operator, achieve India’s biggest simultaneous launch of 3G services to date, across 11 leading cities. The commercial launch of much awaited 3G services in India will allow consumers to experience enriched communications including rich voice, video and data services.

The successful launch of 3G services in India’s across multiple cities in Northern and Eastern parts of India brings 3G access to more than 15 million people and will help in driving quicker uptake of 3G services to a wide customer base.

As part of its roll-out strategy, BSNL plans to launch 3G services using WCDMA/HSPA technology across more than 700 cities in the first phase. Ericsson is BSNL’s strategic partner for 3G roll-out in over 400 of these cities.

Speaking on the launch occasion, Kuldeep Goyal, Chairman and Managing Director of BSNL, says: "Today is a significant day for BSNL. The commercial launch of 3G services represents a major milestone in our journey of realizing 3G services for the country and our customers. Ericsson’s leading position and professional services capabilities have allowed us to make available a range of premium services, including rich voice, data and video services in record time.

“The widespread roll-out of 3G network will also help in propelling telecom and broadband growth in India and will help us meet India’s target of 20 million broadband subscribers by 2010.”

Gowton Achaibar, President, Ericsson India and Sri Lanka, says: “Ericsson is proud to partner with BSNL in the roll-out of 3G services in India. This not only helps us in bridging the urban-rural digital divide, but is also a step forward in actualizing our vision of driving communications for all. Innovative services such as mobile health, m-learning and m-governance that are eventually offered to masses, using HSPA technology, shall ultimately drive socio-economic development in the country.”

Today’s launch will bring high quality voice services along with high speed data and video services with speeds of up to 2 Mbps. While certain applications such as video telephony, mobile broadband, mobile TV and video on demand are being offered with immediate effect, others such as music downloads, video tones, instant messaging, on line gaming, bill payment, and so on will be offered by BSNL in the future.

The mammoth roll-out will also strengthen BSNL’s position as a leading player with a broad offering including Wireline, GSM Mobile, CDMA mobile, Internet, Broadband, Carrier service, MPLS-VPN, VSAT, VoIP services, IN Services to Indian consumers.

This roll-out is part of the contract announced by the companies September 7, 2007.

Notes to editors:

Ericsson to upgrade and expand BSNL’s mobile network in India - Sept 7, 2007
www.ericsson.com/press/releases/20070907-1152112.shtml

Press backgrounder - HSPA and LTE
www.ericsson.com/press/facts_figures/doc/hspa_lte.pdf

About mobile broadband
www.ericsson.com/campaign/mobile_broadband/index.html

Ericsson’s standard multimedia content is available at the broadcast room:
www.ericsson.com/broadcast_room

Ericsson’s 3G reference list:
www.ericsson.com/press/facts_figures/3g_reference.shtml

Ericsson is the world’s leading provider of technology and services to telecom operators. The market leader in 2G and 3G mobile technologies, Ericsson supplies communications services and manages networks that serve more than 250 million subscribers. The company’s portfolio comprises mobile and fixed network infrastructure, and broadband and multimedia solutions for operators, enterprises and developers. The Sony Ericsson joint venture provides consumers with feature-rich personal mobile devices.

Ericsson is advancing its vision of ’communication for all’ through innovation, technology, and sustainable business solutions. Working in 175 countries, more than 70,000 employees generated revenue of USD 27 billion (SEK 209 billion) in 2008. Founded in 1876 and headquartered in Stockholm, Sweden, Ericsson is listed on OMX Nordic Exchange Stockholm and NASDAQ

For more information, visit www.ericsson.com or www.ericsson.mobi



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