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EA & Spicy Horse Return to Wonderland for an All-New Alice Title


Redwood City, Calif. - Electronic Arts Inc and Spicy Horse announced that they have signed a publishing deal for an all-new title based on EA’s 2000 classic, American McGee’s AliceTM. The game reunites EA with American McGee, the creative visionary behind the original game. The new title is in development for the PC, PLAYSTATION®3 computer entertainment system and Xbox 360® video game console.

“This new project is a dream come true for me and the fans who’ve kept the Alice flame alive,” said American McGee, senior creative director at Spicy Horse. “EA gave us creative latitude and support on the original game which resulted in something beautiful and daring. This trip through the looking glass promises to be even more exciting.”

“EA Partners is thrilled to team up with American McGee and Spicy Horse on the next installment of the Alice franchise,” said David DeMartini, senior vice president and general manager of EA Partners. “American McGee’s interpretation of Alice was an instant classic, and EA Partners is ready to help him bring his innovative vision for the franchise to even darker, more exciting places.”

Spicy Horse was represented in the deal by CAA and Weissman Wolff.

For more information, please visit EA’s press Web site at or Spicy Horse’s Web site at


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