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Seagate Takes to the Road with Cross-Country Active Storage Tour


SCOTTS VALLEY, Calif.—31 January 2006— Seagate Technology (NYSE:STX), the world’s leading supplier of hard drives, is launching a year-long, coast-to-coast road trip throughout the U.S. to show consumers how the right storage can impact and improve their digital lives. Every day, more and more of your professional and personal life is becoming a digital experience, and Seagate is helping educate consumers on how their storage products are changing the way we work, live and play.

The Seagate Active Storage Tour, which kicked off January 27 in Sunnyvale, California, features a specially equipped semi-trailer, outfitted with the latest storage products, as well as demonstrations of the wide variety of cool new products hard drives enable. This mobile showcase of storage innovations will visit major retail locations, giving consumers the opportunity to learn, through hands-on demonstrations, how storage enables a growing array of digital applications, including game consoles, photography, video, music, movies, car entertainment and navigation.

“Seagate’s Active Storage Tour provides consumers with an opportunity to see, touch and experience the most innovative uses of hard drives that are at the heart of today’s digital lifestyle and tomorrow’s amazing new applications,” said Brian Dexheimer, Seagate’s executive vice president of global sales and marketing. “This unique road show provides us with a great customer touch point and an opportunity to share with consumers a wealth of information and experience.”

With more than 100 stops planned this year, the Seagate Active Storage Tour will not only visit major retail locations throughout the U.S., including Best Buy, Circuit City, CompUSA, Office Max and Fry’s, but will also host educational seminars to better prepare distributors and others who sell Seagate products.

Currently scheduled destinations include:
Sunnyvale, CA January 28-29
Fremont, CA February 4-5
Monterey, CA February 8-9
Orange County, CA February 25-26
San Diego, CA March 4-5
Phoenix, AZ March 11-12
Portland, OR March 25-26
Seattle, WA April 1-2
Salt Lake City, UT April 8-9
Denver, CO April 15-16
Oklahoma City, OK April 29-30
Dallas, TX May 6-7
Austin, TX May 13-14
Houston, TX May 20-21
Nashville, TN May 27-28

For more information on the Seagate Active Storage Tour, visit:

Seagate is the worldwide leader in the design, manufacture and marketing of hard disc drives, providing products for a wide-range of Enterprise, Desktop, Mobile Computing, and Consumer Electronics applications. Seagate’s business model leverages technology leadership and world-class manufacturing to deliver industry-leading innovation and quality to its global customers, and to be the low cost producer in all markets in which it participates. The company is committed to providing award-winning products, customer support and reliability to meet the world’s growing demand for information storage. Seagate was named 2006 Company of the Year by Forbes Magazine. Seagate can be found around the globe and at

Seagate, Seagate Technology and the Wave logo are registered trademarks of Seagate Technology LLC. All other trademarks or registered trademarks are the property of their respective owners. One gigabyte, or GB, equals one billion bytes when referring to hard drive capacity. Accessible capacity may vary depending on operating environment and formatting. When referring to drive capacity one gigabyte, or GB, equals one billion bytes and one megabyte, or MB, equals one million bytes. Accessible capacity may vary depending on operating environment and formatting.


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