DiGi Picks Teradata Data Warehouse Platform for Customer Analysis
Precise customer analysis will give mobile communications provider better understanding of its 6.8 million subscribers
KUALA LUMPUR - Teradata Corporation (NYSE: TDC), the world’s largest company solely focused on data warehousing and enterprise analytics, announced today that DiGi, one of Malaysia’s leading mobile operators, has selected a Teradata platform to support analytical business intelligence for customer analysis. The Teradata Active Enterprise Data Warehouse will be supported by Teradata Professional Services.
This new business intelligence platform enables extensive analysis of data pertaining to customer call detail records and customer communications management. This will support DiGi’s initiatives to provide more complete and effective service to its customers.
“DiGi is taking a significant step forward in consolidating their data infrastructure to better compete on analytics and get quick, precise answers to complex business questions,” said Jae Park, General Manager - Indonesia, Malaysia, Singapore and Philippines of Teradata.
“Having the best answer to any business question, any time, is a priceless economic advantage to companies that know how to create and leverage analytical intelligence.”
Teradata has a strong presence in the telecommunication industry. Its customers include nine of the world’s 10 largest communications companies.
Teradata Corporation (NYSE: TDC) is the world’s largest company solely focused on raising intelligence through data warehousing, consulting services and enterprise analytics. Teradata is in more than 60 countries and on the Web at Teradata.com.
DiGi is one of Malaysia’s leading mobile operator driving innovations, simplicity and best value to enrich lifestyles through DiGi Prepaid, DiGi Postpaid and DiGi Business. Through its corporate-wide initiative, Deep Green, DiGi is committed to a sustainable business that is fiscally and ecologically responsible for all its stakeholders.
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