Xerox Innovation Shines through Industry Recognition

NORWALK, Conn. -- Xerox Corporation (NYSE: XRX) closed 2008 earning more than 230 industry awards, an increase of more than 20 percent over the previous year. Leading industry publications and independent testing and research firms around the world recognized Xerox office products and services for a range of attributes including image quality, performance and technical innovation.

The latest came from Buyers Laboratory Inc. (BLI), which in December awarded top honors to Xerox for outstanding color image quality and technical innovation.

BLI, an independent testing lab, presented the company with two “Outstanding Achievement Awards” for consistently superior image quality in the color multifunction printer (MFP) portfolio and another for innovation in printer drivers. The test lab conducts intensive competitive testing on document products, comparing overall performance, productivity, reliability and ease of use, among many other critical performance factors.

“These Outstanding Achievement awards reflect our efforts to focus on what customers like, what they expect and what they need,” said Rick Dastin, president, Xerox Office Group. “We develop products that adapt to the customer-not the other way around-and the success of that philosophy is apparent.”

The Phaser™ 3300MFP and Phaser 3635MFP multifunction printers were also recognized by BLI with Fall “Pick of the Year” awards. Xerox garnered a total of nine “Pick” awards for products and software solutions in the past year.

Throughout 2008, Xerox received recognition from leading independent computer and information technology organizations in more than 20 countries. Award-winning products range from software, scanners, color printers and multifunction systems - including DocuShare™, DocuMate™, DocuColor™, Phaser and WorkCentre™ lines - to high-speed digital production technology such as the Xerox iGen4™ Digital Production Press and Xerox Nuvera® 100, 120, 144 and 288 Digital Production Systems.

Xerox was positioned by Gartner, Inc., in the Leaders Quadrant in the “Magic Quadrant for Managed Print Services Worldwide1” and “Magic Quadrant for MFPs and Printers2” reports. The Magic Quadrants offer visual snapshots of a market’s direction, maturity and participants, in which Gartner evaluates vendors on the basis of completeness of vision and ability to execute. In addition, Better Buys for Business, an industry-recognized authority on office imaging equipment, gave an astounding 33 “Editor’s Choice” awards to Xerox products and solutions.

The company also has been recognized for knowledge management, innovation, diversity, ethics, family-friendly policies, environmental programs and leadership.

Xerox’s investment in innovation has brought to market more than 100 products in the last three years, building the broadest portfolio in the industry and in Xerox’s history. The company will showcase its line of award-winning offerings at several industry events in 2009 including ITEX in Las Vegas, FOSE in Washington, D.C., AIIM/On Demand in Philadelphia, and Print 09 in Chicago.

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¹Gartner “Magic Quadrant for MFPs and Printers” by Don Dixon, et al. December 9, 2008.

²Gartner “Magic Quadrants for Managed Print Services Worldwide” by K. Weilerstein, et al. September 25, 2008.

The Gartner Magic Quadrants are copyrighted 2008 by Gartner, Inc., and are reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.