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Truveo Updates iPhone Video Search Application


WEBWIRE

Adds Intelligent Query Completion, Makes More than 145 Million Professional and User-Generated Videos Available Over the iPhone

SAN FRANCISCO .– Truveo released a second generation version of its widely praised video search application for the iPhone, with new features and additional videos. Through the Truveo Mobile Video Search for iPhone app, users can now access more than 145 million videos1, making it the most comprehensive video search offering on the iPhone.

“Truveo was the first company to release a video search application on the iPhone and we’re delighted to be the first to release a second generation video search app, one that incorporates much of the feedback we’ve received from users,” said Pete Kocks, President of Truveo and Vice President of AOL. “With the most comprehensive video search index and a widely praised iPhone application, Truveo is perfectly positioned to continue to lead in video search.”

The latest features added to Truveo’s iPhone application include:

* Intelligent Query Completion, which assists users by suggesting key words or even television shows. For example, if a user enters “stock” into their Truveo application on their iPhone, the query completion engine will not only suggest Truveo’s “stock footage” category, but will also suggest shows related to investing.
* The ability to easily discover related video content.
* Improved sharing.
* Advanced sorting.
* The ability to search for videos by length.

Truveo first launched its free video search app for the iPhone in July 2008, and to date, users of Truveo’s iPhone application have viewed 3 million videos. The company expects usage to continue growing as it adds features to its iPhone application. In addition to the Truveo for iPhone app, a beta version of Truveo for mobile devices that support RTSP (Real Time Streaming Protocol) is also available.

The updated Truveo video search app is available now for free to users worldwide from Apple’s App Store on iPhone and iPod touch or at http://www.itunes.com/appstore/.



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