Citi’s ThankYou Network Expands Rewards Collection Featuring Product Selection Made Available through Amazon.com
Just In Time for the Holiday Season – Expanded Product Redemption Catalog Connects Consumers with Rewards That Matter
New York – Today, Citi’s ThankYou Rewards Network, a world-class loyalty program, unveiled a new rewards experience that allows its members to redeem ThankYou Points for products fulfilled through Amazon.com. Now, members can enjoy using their points to shop the millions of items Citi has made available to them from Amazon.com, the online retailer that features earth’s biggest selection.
ThankYou Network’s enhanced rewards collection fulfilled through Amazon.com offers an incredible selection of merchandise backed by superb services and a new expedited shipping option, just in time for the holiday season. Members will now have even more redemption options in addition to the great deal of other useful rewards, such as travel and gift cards, they have long enjoyed.
“Providing rewards fulfilled through an industry leader such as Amazon.com reinforces Citi’s commitment to offering world-class rewards to our ThankYou Members,” said Nancy Gordon, executive vice-president of ThankYou Network. “Our goal is to create unique experiences for our customers. Providing ThankYou Members with the opportunity to use the points they’ve earned to shop for millions of goods through this amazing new channel makes that goal a reality.”
“We are pleased that Citi has chosen to make Amazon.com’s broad product selection and fast delivery capabilities available to ThankYou Rewards Network Members,” said Steven Shure, vice president of traffic at Amazon.com. “This integration will provide a dramatically different level of rewards selection and delivery capabilities.”
ThankYou Network’s newly expanded rewards inventory comes with a sophisticated new online interface inspired by best-in-class websites that empowers members to swiftly search and browse rewards by point range, category, and specific products. The expanded range of categories includes everything from books, music and DVDs to the latest in electronics, home goods, sports equipment, and more.
Since its inception in 2004, ThankYou Network has reinforced Citi’s focus on developing and nurturing long-term relationships with its customers. At launch, ThankYou Network represented a groundbreaking way to show appreciation to Members using select Citi credit card and retail banking products.
Over the years, the rewards program has grown to 13 million members and has added other sponsors such as Citi Smith Barney and Expedia. Members can now earn points by making purchases with their Smith Barney Financial Management Account cards and by booking qualified travel on Expedia. They can also earn even more points by shopping through ThankYou Network’s Online Shopping Mall at thankyou.com, which features more than 300 brand-name online and in-store retailers.
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