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SOEwear Umbrellas Weather The Financial Storm With Corporate Lines


Online umbrella specialist SOEwear ( have been largely unaffected by the turbulent financial climate as organizations and businesses worldwide continue to spend on promotional umbrellas, particularly in winter months, as an effective, low cost marketing strategy.

(27 November 2008) -- Online umbrella retailer SOEwear ( has today announced it has been largely unaffected by the global economic downturn, with demand for both corporate and personal product lines remaining strong over the last few months – despite a dramatic fall in non-essential spending.

Despite a wider downturn on promotional spending as a result of the global credit crunch, SOEwear has continued to service the needs of professional and corporate clients over the second half of the year, providing custom promotional umbrellas to tie in with company branding and promotional marketing.

Eugene Brown, a spokesperson for SOEwear ( believes a growing reputation for quality and customer service combined with the effectiveness of promotional marketing has helped SOEwear weather the economic storm.

“Businesses in almost all industry sectors have started to feel the heat as the global economy heads downwards and non-essential spending at both a corporate and personal level is cut back. Nevertheless, at SOEwear, we’ve found business has remained strong, bolstered by high demand for both our promotional and personal product lines.”

“Despite the difficult economic conditions we’re all experiencing at the moment, organizations are still earmarking funds for spending on promotional marketing, simply because it’s a tried and tested, effective means of raising awareness. Coupled with our growing reputation worldwide as a serious player in the promo-marketing industry and a ton of positive testimonials from our clients, we have remained as of yet unaffected by the global financial downturn.”

SOEwear provides custom printed promotional umbrellas for both public and private sector organizations, offering high quality goods at an affordable unit price. Each umbrella comes with an unconditional lifetime warranty against defects, guaranteeing a replacement for the entire life of an umbrella. In addition to custom professional umbrellas, SOEwear also offers a range of personal product lines, which can be ordered online as an inexpensive, practical gift this holiday season.


SOEwear ( is an online umbrella retailer, specializing in promotional and corporate-branded umbrellas for schools, public sector organizations and companies. With a growing satisfied client base SOEwear enjoys a reputation for quality and customer service, and is a recognized player in the promo-marketing industry.


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