Napster Mobile Expands Availability to More Than 13 Million AT&T Wireless Customers
Availability of Napster Mobile Service on AT&T Surpasses Previous Projections, Gives More Customers Access to Full-Track Downloads From Wireless Handsets
New Subscribers Can Text NAPSTER to 7299 for Five Free Songs
Los Angeles, California, Dallas, Texas, Napster (Nasdaq: NAPS) and AT&T Inc. (NYSE:T) today announced the availability of Napster Mobile to more than 13 million AT&T customers, a significant expansion of the service.
Napster Mobile lets music fans use their handsets to search, browse and download music from Napster’s collection of more than 6 million songs — the industry’s largest catalog.
The service is now available on more than 25 AT&T smartphones and handsets, including BlackBerry® Bold™, AT&T Quickfire™, Pantech Matrix™ and Samsung Propel™. The expansion was made possible by less restrictive digital rights management (DRM) requirements from the labels and Napster’s adoption of more flexible technology.
“Our goal is to connect people with the music they love, no matter where they are,” said Chris Gorog, chief executive officer of Napster. “Switching to our new format gives millions of AT&T customers the opportunity to enjoy the best mobile music experience available, in addition to the world’s largest catalog of music.”
Mark Collins, vice president of Consumer Products for AT&T’s wireless unit, said: “Music fans using our phones are hungry for this capability. As we’ve worked with Napster to make more phones ’ready to rock,’ as we say, we’ve seen a strong corresponding rise in customers who are adopting Napster Mobile.”
AT&T customers can purchase and wirelessly download full-length songs from Napster Mobile for $1.99 each, which includes a copy that is automatically delivered to the customer’s PC. Napster Mobile is also available for a $7.49 monthly subscription, which includes five song downloads per month. Charges for downloads are conveniently billed to customers’ AT&T wireless bill.
Standard usage rates apply and an unlimited data plan is highly recommended. Details on AT&T’s data plans can be found at www.att.com.
Napster, the pioneer of digital music, offers the ultimate in interactive music experiences, creating better ways to discover, share, acquire and enjoy music â€“ anytime, anywhere. The company’s offerings include “Napster” (www.Napster.com) — the premier online music destination featuring the most popular on-demand music subscription service in the world and the largest, most comprehensive MP3 download store on the market; “Freenapster” (www.freenapster.com), a unique Web experience offering free, on-demand music legally in the U.S.; and “Napster Mobile,” one of the industry’s fastest growing mobile music platforms, providing the premier mobile music experience for customers in 11 global markets. Headquartered in Los Angeles, Napster’s services are available in markets across the Americas, Europe and Japan.
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world’s most advanced IP-based business communications services and the nation’s leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. In 2008, AT&T again ranked No. 1 on Fortune magazine’s World’s Most Admired Telecommunications Company list and No. 1 on America’s Most Admired Telecommunications Company list. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at www.att.com.
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