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Florida Woman Donates Her Own Pizzazz to Palin’s Wardrobe


A Florida Entrepreneur is helping Republican vice-presidential candidate Sarah Palin accessorize her new wardrobe with one of her own inventions.

Jean Newell, creator of a new fashion accessory organizer known as the giZmo bag, has shipped one of them to the Alaska Governor. She describes her giZmo as a designer bag that can be worn three different ways or as a drop-in organizer for larger totes. In a letter to Palin, Newell wrote, “I thought with your busy schedule that you might find the need to have a stylish organizer for your cell phone, palm pilot and lipstick.” Newell says she was told by someone in the McCain campaign that the product value had to be under $50. Her giZmo bag sells for $29.95.

Newell’s invention came after a 35-year-career in real estate and a weakened economy. “I realized the only way I would be able to offset rising inflation and the declining real estate market was to take control of my own income destiny. That’s why I decided to go into business for myself to develop and market my own invention,” says Newell.

The 62-year-old self-described Boomerpreneur says she’s paying very close attention to this election but doesn’t see what the fuss is all about over the Republic National Committee paying $150 thousand to help the Alaska Governor create a vice presidential image. “Why wouldn’t they (RNC) want her to look good?” Newell asks. “After all, she is not only representing the Republican Party, she is also representing women everywhere.”

About Jean Newell
Jean Newell is a Boomerpreneur and owner of Newco Enterprises, LLC, a Marketing and Manufacturing Company out Of Melbourne, Florida. She has invented several products and successfully marketed them to QVC. She is also a popular speaker presenting seminars on “How to Take a Product to Market” and “Marketing Yourself on a Limited Budget.” To schedule an interview, contact Jean at or (321) 751-4537.


 "Sarah Palin"
 "fashion accessories"
 "Republican Party"
 "women in business"
 "baby boomer women"

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