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Inquisite, Gartner Market Analyst, Wyeth Pharmaceuticals’ Representative to Discuss Best Practices in Enterprise Feedback Management


WEBWIRE

Free on-demand webcast shows how organizations can standardize their survey initiatives across the organization for better ROI

Austin, TX – Inquisite, an established provider of Web-based software for easily collecting, understanding and managing feedback from customers and employees, today announced the October 28th premiere of “From Simple Surveying to Enterprise Feedback Management: Best Practices, Big Results,” a free on-demand Webcast.

The presentation will be led by Jim Davies, research director, Gartner; Jack Kelleher, director of Healthcare Professional Relationship Marketing Group, Wyeth Pharmaceuticals; and Guy MacNeill, Inquisite’s vice president of sales and marketing.

“In an effort to better understand customers or employees many organizations are juggling several survey products and deploying surveys in a one-off department by department manner,” said Inquisite’s MacNeill. “Enterprise Feedback Management, or EFM, introduces a strategic approach to collecting feedback. With EFM, organizations centralize the collection, distribution and analysis of customer and employee input, ensuring the right people have the right data at the right time to make informed business decisions.”

Viewers will benefit from the participation of Gartner Analyst Jim Davies, who describes his three-tiered approach to driving the greatest business value from the feedback process. Davies also shares the eight best practices of EFM deployments that generate the most significant benefits.

Kelleher, at Wyeth Pharmaceuticals, will provide an overview - complete with estimated expenditures and return on investment figures – of his company’s move to an EFM implementation. Kelleher will detail the way in which the company originally relied on multiple, disconnected survey activities with rudimentary tools from various vendors with no integration and no central repository of surveys or responses. Seeing an opportunity to improve, standardize and expand survey capabilities while actually reducing operational expenses, Wyeth , undertook a four month EFM software selection process that began with 20 software vendors in contention and ended with the selection of Inquisite. Kelleher’s presentation during the webcast will also include a description of the success of the Inquisite implementation and the growing use of Inquisite across multiple Wyeth businesses around the world.

Those interested in viewing the free webcast are invited to register at http://www.inquisite.com/Webinars/EFMWebcast.aspx


About Inquisite
Inquisite is a leading provider of Enterprise Feedback Management (EFM) software and services. Inquisite’s comprehensive solutions facilitate the gathering, understanding and acting upon business-critical data, getting the right information to the right people at the right time. Leveraging Inquisite, critical data can be easily integrated with existing business processes and systems, providing enterprises with the confidence to make the right business decisions to drive their business forward. Headquartered in Austin, Texas, Inquisite sets the pace by providing the best combination of enterprise power, operational simplicity, and measurable value. Across every industry, hundreds of leading organizations around the world use Inquisite for their mission-critical customer and employee loyalty initiatives. Making the right decision has never been easier. For more information, visit www.inquisite.com.

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 Inquisite
 survey software
 EFM
 CRM
 customer surveys


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