Successfull EMEA Conference Demonstrates Continued Momentum for Callidus Software
Inaugural EMEA Sales Performance Management Event Sees Strong Interest
San Jose, CALIF. — Callidus Software® Inc. (NASDAQ: CALD), the leader in Sales Performance Management (SPM), today announced that its 2008 EMEA executive briefing event has been an unrivalled success. The event was attended by customers, prospects and partners to discuss the growing importance of pervasive performance management, sales performance management, network with peers and listen to industry experts and thought-leaders.
Presenters included Callidus customers Standard Life and Nokia, along with Leslie Stretch, president and CEO of Callidus Software. The event featured a partner implementation panel, with participants from Accenture, Aimii and Open Symmetry.
Attendees also had the opportunity to view product demonstrations, including Callidus’ new pervasive performance management software module, TrueTarget™, to increase their knowledge of SPM and gain exclusive insight into the company’s product roadmap.
“The Callidus EMEA Conference has enabled Standard Life to increase our knowledge of best practices in SPM,” said Jan Roxburgh, head of distribution finance, Standard Life. “The ability to network and talk to other customers and Callidus Software’s senior management has deepened our understanding of the discipline and will help us gain real benefits moving forward.”
Sales Performance Management software allows organizations to strategically manage incentive payments to employees, distributors, brokers and channel partners. In challenging economic times and faced with unprecedented competition, companies are pursuing new ways to drive revenue and optimize profitability. Sales performance and pervasive performance management are the untapped levers to bring these strategies to life. Callidus’ solutions help companies align corporate objectives with sales strategy. Together, they unlock a company’s ability to combine sales and incentive compensation with key aspects of employee performance management.
“The overwhelming success of the first Callidus EMEA Conference demonstrates that sales performance management is rapidly growing in importance across the region,” said Leslie Stretch, president and CEO at Callidus Software. “The ability to manage performance in ever-changing business conditions is delivering major benefits to our customers in terms of both reduced costs and increased visibility of operations.”
The conference was held at the St James Sofitel, Pall Mall, London on Tuesday 16 September, with attendees from across EMEA representing major organizations from a wide range of verticals including the telecoms, finance, utilities and technology markets.
“Already in 2008 we have signed EMEA customers that include npower, Orascom, SFR Telecom and Ventelo. In addition, several customers, including Vodafone Portugal, went live with our software,” said Bill Schuh, VP for Europe at Callidus Software. “The success of the event continues our European momentum. It also reinforces Callidus Software’s commitment to its significant EMEA customer base and underscores our leadership of the EMEA SPM market in terms of company size, staff and product functionality.”
The Callidus EMEA Conference is part of the company’s major event calendar. Callidus will hold its flagship Callidus TrueConnection® conference (CTC) in Scottsdale, Arizona from Sunday, October 12 through Tuesday, October 14. It is the SPM industry’s leading conference on sales performance strategies, best practices and future trends.
About Callidus Software®
Callidus Software (www.callidussoftware.com, NASDAQ: CALD) is the market and technology leader in Sales Performance Management (SPM). Performance-based compensation is one of the largest investments for all companies. Callidus’ customers gain a competitive advantage by maximizing the return on this strategic asset. Our award-winning Software-as-a-Service (SaaS) applications set the standard for pervasive performance management across the enterprise. Over 1.9 million employees and channel partners have their performance managed by Callidus Software.
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