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Retailers Realize Business Value from Teradata and Manthan Partnership


Teradata’s enterprise data warehouse (EDW) and Manthan’s ARC business intelligence solution launch best practice analytics in Australia and New Zealand
MIAMISBURG, Ohio — Teradata Corporation (NYSE: TDC), the global leader in enterprise data warehousing, today announced a retail industry partnership with Manthan Systems, a producer of analytic solutions for the retail industry. The combination of Teradata’s centralized, integrated data warehouse platform with Manthan’s ARC 5.8 retail business intelligence solution enables large retail store chains to analyze and report on financial and operational performance to identify key insights, take corrective actions and improve business results.

One of the joint customers shared by Teradata and Manthan Systems is Haggen Supermarkets in the United States. The business intelligence platform included an enterprise retail data model and business intelligence (BI) functionality that covers store operations, category management, inventory and promotions. The system also has been extended to human resources, payroll and loss prevention analytics. It was deployed in all 32 Haggen stores across Washington and Oregon in just 16 weeks — launched in 2007.

“Implementing a data warehouse is not a destination, it is a journey,” said Harrison Lewis, chief information officer, Haggen Supermarkets, in a recent magazine interview. “The retail-specific capabilities of ARC and the high performance of Teradata have given our business managers a powerful platform for retail analysis that aids their category management, operations performance and inventory management decision making processes. The rapid deployment of this solution has helped us realize business value much faster than we would have with other generic options. In our highly competitive business, we have to respond to the market very quickly and cost effectively. This solution has made it possible to do that.”

Manthan’s ARC 5.8 running on the powerful Teradata intelligence platform provides a way for retailers like Haggen to keep their fingers on the pulse of the business and make faster, better and more confident decisions. This combination continuously improves retailers’ ability to identify external changes, such as a shift in consumer buying patterns — while also identifying the effects of escalating operating costs on revenue and profit.

“Retailers can expect cutting edge performance management capabilities like superior dash-boarding, score-carding and benchmarking that can transform decision making from reporting to ’actionable analytics.’ This joint solution delivers analytics in real time, as they need it, to store and operations executives and simplifies the powerful underlying technology to give users a rich and easy-to-use analytic front end,” explained Manthan’s chief technology officer, Mr. Vikas Gupta.

“The joint Teradata and Manthan ARC solution truly raises the collective intelligence and visibility of retail organizations,” said Noel Pettitt, vice president, South Pacific Area, Teradata. Petit added that at Haggen, after the installation of the Manthan and Teradata information system, business reporting process cycle times were reduced from 24 hours to less than 5 seconds -- providing clear economic benefits and adding to the retailer’s competitive advantage.


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