MiTAC Extends Relationship with Tele Atlas to Provide Digital Maps and Location-Based Content for Mio and Navman Products
MiTAC brands to leverage Tele Atlas’ global digital map data and range of enhancement products throughout Asia, Europe and North America.
‘s-Hertogenbosch, The Netherlands and Taipei, Taiwan – Tele Atlas, a leading global provider of digital maps and dynamic content for navigation and location based solutions, and MiTAC International Corp. (TSE: 2315), announced today that MiTAC navigation solution subsidiaries Mio and Navman have extended their agreements to use Tele Atlas digital maps and content for each brand’s complete range of personal navigation devices and products. The agreement covers a three year period and marks an extension of the companies’ current partnerships, which began in 2005.
“We are excited to continue working with MiTAC’s Mio and Navman brands to deliver enhanced navigation solutions to consumers around the world,” said Bill Henry, CEO, Tele Atlas.“The combination of incorporating community feedback into our map update process and our new products enables Tele Atlas to provide MiTAC with the best digital maps and the innovative capabilities to create a rewarding customer navigation experience.”
“Our navigation brands Mio and Navman offer consumers a user-friendly, content-rich navigation experience. As we further expand globally, the digital maps we will leverage based on Tele Atlas’ comprehensive data collection processes – including new, qualified community content, will be pivotal to our initiatives,” said Billy Ho, President, MiTAC International Corp. “Tele Atlas’ commitment to our business and our partnership has remained constant over the years through dedicated support on marketing and retail channel initiatives, as well as on technical fronts. We are pleased to extend this relationship.”
Through the agreement, Mio and Navman products will be able to leverage Tele Atlas’ full line of digital map content and products, including navigable map data for 74 countries, Tele Atlas® 3D Landmarks, Tele Atlas® Digital Elevation Model, Tele Atlas Safety Cameras, content for nearly 30 millions of points of interest (POIs) and additional map content products, through 2011.
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