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BigBand Networks Names Susan George Regional Vice President Of Cable Sales


REDWOOD CITY, Calif., July 2008— BigBand Networks, Inc. (Nasdaq: BBND), a leading innovator in video networking, today announced that it has appointed Susan George as regional vice president of cable sales. Ms. George will focus on Comcast, Cablevision, Cox and other cable accounts. She reports to David Heard, chief operating officer.

“Susan is a seasoned sales executive with a proven track record of successful strategic sales management with multiple market-shaping companies in the high tech industry” said Mr. David Heard. “Her sales experience will be instrumental in helping the company continue to rollout a wide range of compelling new BigBand solutions.”

Ms. George brings extensive experience as a sales executive to BigBand. She spent more than 13 years working in management positions at companies such as Camiant, SeaChange International and Digital Media Studios. Throughout her career she has been instrumental in leading sales efforts through periods of rapid growth. Ms. George holds a bachelor’s degree in economics from Regis College.

“BigBand is widely recognized as a pure play digital video market leader, and I’m proud to be joining a winning team”, said Ms. George. “The innovation, commitment and energy that have powered BigBand’s current successes are positioning the company to become a dominant player in the delivery of personalized television.”


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