Deliver Your News to the World

Platform-As Continues 50-Month Reign as Largest Online Advertising Network


AOL announced that,, was ranked as the No. 1 third party display ad network for the 50th consecutive month based on audience reach, according to comScore Media Metrix. is part of Platform-A,, AOLs digital advertising business.

In June 2008, the display network reached 167.7 million unique visitors in the U.S., or 88.3% of the total domestic online audience. This reach surpasses all other online ad networks, according to comScore. Platform-A as a whole, which includes Advertising.coms third-party network as well as AOLs owned-and-operated network, ranked number one in the Media Metrix Ad Focus ranking, reaching 170.3 million unique visitors in the U.S., or 89.7% of the U.S. online audience.

With its extensive reach and advanced targeting and performance tools, is a critical pillar of Platform-A, said Lynda Clarizio, President of Platform-A. Our ability to reach nine out of ten Internet users and then use our technology to target our audience in virtually infinite ways is one of our most powerful assets as a digital advertising company.

AOL launched Platform-A in 2007, merging six complementary advertising companies, including, to create the industrys largest and most sophisticated digital advertising platform.


This news content was configured by WebWire editorial staff. Linking is permitted.

News Release Distribution and Press Release Distribution Services Provided by WebWire.