Joseph Rosenfeld Presents “Your Brand vs. Their Brand” Corporate Employee Image Training Services at National Gay and Lesbian Chamber of Commerce Leadership Conference
SAN JOSE, Calif., and MINNEAPOLIS, Minn – June 4, 2008 - Joseph Rosenfeld Image Mentor (www.jrimagementor.com) will be a featured exhibitor at the National Business and Leadership Conference, sponsored by the National Gay and Lesbian Chamber of Commerce (NGLCC), June 5-7, in Minneapolis.
Rosenfeld, the nation’s only male Certified Image Professional, will showcase “Your Brand vs. Their Brand,” his firm’s corporate image training program, which provides companies with customized group presentations designed to merge corporate brands with the “personal brands” of their employees. His corporate programs include assistance with dressing for success, dress code development, body language and business etiquette as well as personalized style and color analyses for both male and female executives.
“Companies have a bigger challenge than ever before when it comes to making sure their image and brand is successfully delivered by their employees, especially employees who deal with the public,” said Rosenfeld. “Some of today’s younger generation want to express themselves through tattoos, body piercings and alternative clothing styles, while more mature employees may face looking a bit outmoded. Developing and updating employees’ personal brands and bringing them together with their employer’s brand is the goal of this training program.”
Visitors to the Joseph Rosenfeld exhibit booth may be eligible to win an Apple iPod nano.
Headquartered in San Jose, the heart of the Silicon Valley, Rosenfeld helps individuals and corporate work groups become more dynamic, compelling, and stylish.
About the NGLCC:
The NGLCC represents the interests of the estimated 1.4 million LGBT owned businesses in the United States. Through its affiliated network of 47 state and local chambers and business organizations, the NGLCC is the largest LGBT business development and economic advocacy organization in the United States. Corporate sponsors of this year’s NGLCC conference include Wells Fargo, IBM, Ernst and Young, Aetna, American Airlines, McDonald’s, Merck, UPS and others.
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