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CNN Digital Network Continues to Break Records with Top Ratings for March CNN.com Sets New High Bar for Online Video, Mobile Usage


WEBWIRE

The CNN Digital Network posted yet another record-breaking month in March as it ranked No. 1 in total minutes among all News and Information properties for the 11th month in a row, ranking ahead of Internet stalwarts Wikipedia, Yahoo! News, MSNBC Digital Network and Weather Channel. CNN.com last month also set new records for the network in regards to online video streams served and mobile news usage.

According to Nielsen Online, CNN Digital Network generated 1.4 billion gross usage minutes in March, a 46 percent increase over last year, and maintained the network’s highest monthly audience in its 13-year history with 37.2 million unique visitors.

During the month, CNN.com served more than 116 million video streams, including nearly 4 million live streams served from CNN.com Live, the network’s live, multi-stream video service. The total monthly video streams served is a new record for

The CNN Digital Network posted yet another record-breaking month in March as it ranked No. 1 in total minutes among all News and Information properties for the 11th month in a row, ranking ahead of Internet stalwarts Wikipedia, Yahoo! News, MSNBC Digital Network and Weather Channel. CNN.com last month also set new records for the network in regards to online video streams served and mobile news usage.

According to Nielsen Online, CNN Digital Network generated 1.4 billion gross usage minutes in March, a 46 percent increase over last year, and maintained the network’s highest monthly audience in its 13-year history with 37.2 million unique visitors.

During the month, CNN.com served more than 116 million video streams, including nearly 4 million live streams served from CNN.com Live, the network’s live, multi-stream video service. The total monthly video streams served is a new record for CNN.com, besting the 110 million served the previous month. (Source: Omniture SiteCatalyst, U.S. and International editions combined).

CNN Mobile also set a new record for mobile Internet news sites with 4.5 million unique users in February 2008 (Source: Nielsen Online). It ranks No. 1 among all mobile Internet news providers maintaining its top ranking for 17 months in a row.

The numbers continue CNN.com’s momentum as the Internet’s leading source for news and information, and validate the success of the site’s July 2007 relaunch, unveiling an intuitive, integrated online experience that puts users within a click of the global, national and local news and information they find most relevant to them. Last summer’s relaunch, featuring new and innovative story-telling paradigms and live and on-demand video free of charge, has lured more dedicated users who spend more time on CNN digital platforms than any other news and information source on the Internet.

CNN.com is the world’s No. 1 destination for online and wireless news, garnering the greatest audience share among current events and global news sites. Launched in 1995, CNN.com draws from the resources of CNN Worldwide and its many partners to provide consumers with the most enriching, immediate interaction with news anywhere, seamlessly combining articles, videos, images, interactive features and user-generated content. CNN.com’s news video offering – both live and on-demand – is unparalleled on the Web. CNN.com’s recent awards include an Edward R. Murrow award, a National Headliner award and two EPpy awards., besting the 110 million served the previous month. (Source: Omniture SiteCatalyst, U.S. and International editions combined).

CNN Mobile also set a new record for mobile Internet news sites with 4.5 million unique users in February 2008 (Source: Nielsen Online). It ranks No. 1 among all mobile Internet news providers maintaining its top ranking for 17 months in a row.

The numbers continue CNN.com’s momentum as the Internet’s leading source for news and information, and validate the success of the site’s July 2007 relaunch, unveiling an intuitive, integrated online experience that puts users within a click of the global, national and local news and information they find most relevant to them. Last summer’s relaunch, featuring new and innovative story-telling paradigms and live and on-demand video free of charge, has lured more dedicated users who spend more time on CNN digital platforms than any other news and information source on the Internet.

CNN.com is the world’s No. 1 destination for online and wireless news, garnering the greatest audience share among current events and global news sites. Launched in 1995, CNN.com draws from the resources of CNN Worldwide and its many partners to provide consumers with the most enriching, immediate interaction with news anywhere, seamlessly combining articles, videos, images, interactive features and user-generated content. CNN.com’s news video offering – both live and on-demand – is unparalleled on the Web. CNN.com’s recent awards include an Edward R. Murrow award, a National Headliner award and two EPpy awards.



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