Harris Corporation Announces Finance Plan For MPH In-Band Mobile DTV Equipment Purchasing
Harris Corporation (NYSE:HRS), an international communications and information technology company, announces the availability of financing to U.S. ATSC broadcasters planning to launch MPH™ in-band mobile DTV services. This attractive new financing package is part of the Harris Finance program options available through the company’s alliance with National City Media Finance, a division of National City Commercial Capital Company, LLC (NC4).
Consistent with the broadcast industry’s urgent desire to launch mobile DTV services, the new MPH™ financing program supports deployment-ready broadcast equipment from Harris Corporation and the field-test-proven system co-developed with LG Electronics and Zenith. MPH in-band mobile allows broadcasters to use existing bandwidth to deliver MPH mobile DTV channels to consumers alongside DTV and HDTV programming. The end-to-end MPH solution effectively delivers a new business platform to enable broadcasters to easily launch mobile TV channels within their existing over-the-air ATSC transport stream.
“The Harris Finance plan for MPH™ provides ATSC broadcasters with a clear and simple financial plan that enables them to get off the ground quickly with MPH deployments and begin providing new mobile TV services to consumers and generating revenue through new advertising channels,” said Tim Thorsteinson, president of Harris Broadcast Communications. “Harris Finance delivers value to broadcasters and Harris channel partners by spreading the cost of technology to match the timing of current and future revenues. The MPH plan can be tailored to each broadcaster’s need to determine length of payments. In addition to equipment costs, commissioning and service are included in certain plans upon request.”
Harris Broadcast Communications offers products, systems, and services that provide interoperable workflow solutions that span the entire broadcast delivery chain. The Harris ONE(tm) approach brings together highly integrated and cost-effective products that are ideal for emerging media business models and for customers upgrading media operations to digital and high-definition services.
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