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La Jolla Institute for Allergy & Immunology Wows With New Website


LOS ANGELES, California (April 10, 2008) - Specto Design (, a leading Los Angeles branding and web design company has reinvented the website for a world renowned biomedical research institute. (

“This is a great example of how to open up the content to the user with high-impact visuals and user-centric content, to create awareness while also conveying La Jolla Institute for Allergy & Immunology’s dedication to ’Finding Cures Faster’ in a very exciting way.” said Axel Muench, creative director and principal at Specto Design. “This website is a stunning journey through the possibilities and accomplishments of biomedical research in the fields of allergy & immunology.”

The new website is reflective of the collaboration-based environment at the Institute, and will now be used as both an information portal and a marketing and fundraising tool. “We are so impressed by the Specto Design creative team. The reorganized content on the site and superior visual impact reflects our cutting-edge research. Specto really hit the mark for us,” said Erin Righetti, development officer at the Institute.

About the La Jolla Institute for Allergy & Immunology:
Founded in 1988, the La Jolla Institute for Allergy & Immunology (LIAI) is one of only a few non-profit research institutions in the world focused on understanding the immune response to infectious agents and cancers and on advancing progress toward the prevention, treatment and cure of immune system diseases.


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