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Temptu Hits the Runway at New York Fashion Week’s Fall 2008 Shows



Temptu Makeup Used at Benjamin Cho, Behnaz Serafpour and Susan Cianciolo for Fall’s Trendsetting Beauty Looks

New York, NY – February 14, 2008 - Temptu, a leader in high def makeup formulations and high tech applications, was used at New York Fashion Week for trendsetting makeup looks at Benjamin Cho, Behnaz Serafpour and Susan Cianciolo.

Full Sleeve Beauty: Temptu Lipstick Kisses at Benjamin Cho

Temptu teamed up with Benjamin Cho to create limited edition temporary tattoos featuring the work of downtown art sensation Dan Colen. Temptu pros applied full sleeve red lipstick kiss tattoos to top models. Temptu also created a limited edition tote bag featuring Dan Colen’s artwork exclusively for the show. Chloe Sevigny held hers tight, while the MisShapes, Cory Kennedy and Genevieve Jones nabbed their front row seats.

Bold Bright Eyes: Gucci Westman Flies in Temptu for Behnaz Sarafpour

When celebrity makeup artist Gucci Westman needed perfect, vivid color to achieve the dynamic eyes for Behnaz Sarafpour’s look, she knew exactly whom to call. Gucci called in Temptu airbrush makeup to get the perfect bright yellow eye shadow – from lid to lash – that would help bring Sarafpour’s Fall 2008 collection to life. Using Temptu, Gucci achieved bold color and pigment saturation to spectacular effect, Gucci “couldn’t thank [us] enough” for our “support and generosity.”

Body Adorned: Mark Carrasquillo Directs Temptu for Susan Cianciolo

Acclaimed fashion designer and art world veteran Susan Cianciolo continued to wow audiences with her earthy neo-gypsy designs. Temptu collaborated with Cianciolo and key makeup artist Mark Carrasquillo to create Man Ray-styled gloves on the models’ hands and ballet slippers that laced up their legs. Temptu pros used airbrush to bring the urban fantasy and makeup illusion to life.

About Temptu
Founded in 1981, Temptu is the leader in airbrush application and makeup innovations, dedicated to providing the beauty industry with the highest quality cosmetics. Temptu products include revolutionary liquid formulas, beauty and special effects make-up palettes, ink transfer systems, and application technologies. Temptu products have been seen on Nicole Kidman in The Stepford Wives, Rebecca Romijn in X-Men, James Gandolfini in The Sopranos, Michelle Williams in Synecdoche, New York and Robert De Niro in Cape Fear, and used behind the scenes for John Galliano, Christian Dior, Italian Vogue, W and Harper’s Bazaar. Look to Temptu for innovative beauty products and technology in the consumer market. For more information go to


For more information, images and product please contact:
Ava Scanlan, Director of Publicity, Temptu / 323.839.9539


 New York Fashion Week
 Airbrush Makeup
 Runway Makeup Trends
 temporary tattoos
 High Definition Makeup

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