Sun Microsystems Launches International Program to Extend Reach in Emerging Markets
Sun Vietnam Unveiled as First Partnership of New Sun Equity Partner Program; Sun Vietnam Unveiled as First Partnership of New Sun Equity Partner Program; Move Reiterates Sun’s Commitment to Vietnamese Economy.
SANTA CLARA, CA .- Sun Microsystems, Inc. (Nasdaq: JAVA) and Frontline Technologies Corporation Ltd (Frontline) today announced an agreement to establish Sun Vietnam, Sun Microsystems’ first joint venture created as part of its new worldwide Sun Equity Partner (SEP) program, designed to improve access to Sun’s products and services in emerging markets. Sun Vietnam extends Sun’s current presence in Vietnam and supports the country’s rapidly growing interests and demands for enterprise-class IT services and solutions.
“With a commitment to better serve our customers’ needs and build stronger communities, the Sun Equity Partner Program represents a new route to market for Sun to fortify its presence in key markets around the world in partnership with leading regional experts,” said Don Grantham, Executive Vice President, Global Sales and Services, Sun Microsystems, Inc. “The global approach of this program will allow us to expand our presence in emerging markets that adopt and adapt new technology at a rapid pace. Our stronger presence in Vietnam enables us to better support local entrepreneurs, regional businesses and our global clients.”
Sun Vietnam is the first entity to be formed under the SEP program, a global push designed to drive growth for Sun by increasing market coverage quickly and cost efficiently. Sales offices are expected to open in both Hanoi and Ho Chi Minh City in 2008. Sun Vietnam’s presence in the market is expected to serve as a catalyst to hasten the development of Vietnam’s information and communications technology industry.
Sun has maintained a presence in Vietnam for years. The formation of Sun Vietnam extends its position as a driving force behind the growing wave of Internet and e-commerce companies in Vietnam and will continue to drive Sun’s comprehensive range of software and systems solutions, including the Solaris Operating System, Java technologies, Sun Fire systems and Sun StorageTek offerings, as well as professional training and services. Sun Vietnam was modeled after the highly successful formation of similar partnerships in Indonesia and the Philippines in the past several years. Both regions now support hundreds of Sun-focused sales and services professionals.
“Establishing this joint venture in Vietnam brings together the best of both worlds: Sun’s world-class products, services and technology along with the local expertise and reach of our top partners. It’s a win-win for Sun, our partners and, most of all, our customers,” said Lionel Lim, Chief of Operations, Asia Pacific, and President, Asia South, Sun Microsystems, Inc. “Sun Vietnam enhances our presence in Vietnam, which is, today, largely supported with partners, and enables greater growth potential for the country’s information and communications technology industry. Sun’s investment will help drive growth in Vietnam in terms of skills and technology enablement through community cultivation and sharing, in addition to access to cutting-edge technology and expertise from Sun.”
“As one of the fastest-growing economies in this region, Vietnam is a natural choice to expand Frontline’s presence in Asia. Our suite of IT Services will enable local and global businesses in the country to harness the power of technology to enhance their business operations and processes,” said Steve Ting, Executive Chairman of Frontline Technologies Corporation Ltd.
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