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Truveo Builds On International Growth With Addition Of Sites For Australia, Brazil, Italy, Mexico, The Netherlands, Russia And Turkey


WEBWIRE

San Francisco, CA . – Building on the success of its recent international expansion, Truveo, the leading video search engine, has unveiled video search sites for seven additional countries: Australia, Brazil, Italy, Mexico, the Netherlands, Russia and Turkey. This expansion establishes Truveo’s presence in 16 of the top 20 Internet countries* and enables it to better serve its rapidly growing base of worldwide users.



These new sites are available starting today at:



· Australia – http://au.truveo.com

· Brazil – http://br.truveo.com

· Italy – http://it.truveo.com

· Mexico – http://mx.truveo.com

· The Netherlands – http://nl.truveo.com

· Russia – http://ru.truveo.com

· Turkey – http://tr.truveo.com



Each new Truveo international destination features popular, high-quality video of regional interest and allows users to search and discover videos in their native language. These sites join Truveo’s rapidly growing family of video search sites, which also include: France, Germany, India, Japan, Korea, Spain, Taiwan, the United Kingdom and the United States.



“The first phase of our international expansion has been tremendously successful. In the first month after our international launch, we have seen traffic to Truveo websites grow by 250% and now more than 70% of visitors to Truveo websites are from outside the United States,”** said Timothy Tuttle, CEO and Co-Founder of Truveo and Senior Vice President of AOL Video. “Internet video has become a worldwide phenomenon. Truveo is committed to offering the absolute best video search experience to users, no matter where in the world they are located. In the coming months, we will continue to expand our international presence in order to bring great video search to as many Internet users as possible.”



“We continue to see the increasing importance of video to Internet users both in the United States and around the world,” said Kevin Conroy, Executive Vice President of AOL. "We’re looking forward to extending the reach of online video to even more destinations in 2008 through the launch of additional Truveo sites and AOL portals around the world.”



In addition to indexing user-generated video from popular video uploading sites such as YouTube, Dailymotion and Kewego, Truveo also features a wide selection of high-quality, professionally produced video from many of the world’s major media brands. For example, Truveo’s video sources include: Fairfax Digital and Sydney Morning Herald from Australia; Videolog from Brazil; EuroNews, la Repubblica.it, RAI, and Corriere Della Sera from Italy; El Universal from Mexico; NOS, 123Video and RTL from the Netherlands; 1tv.ru and Ochevidets from Russia; CNN TÜRK and Hürriye from Turkey.



As part of its worldwide expansion, Truveo has been working closely with major regional content providers to make their video searchable across the hundreds of websites powered by the Truveo video search network. As part of this effort, Truveo has enabled numerous content providers to better serve their local user base as well as reach millions of new users in countries around the world.



The Truveo video search engine is a one-stop destination where consumers can search and browse through tens of millions of videos from thousands of sources across the Web. Over the past year, Truveo’s service has experienced widespread adoption, and it currently reaches over 40 million users a month.*** Truveo’s critically acclaimed flagship destination, www.truveo.com, has received widespread praise since its August launch, establishing itself as the leader in the fast growing video search market.



About AOL

AOL is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services, runs one of the largest Internet access businesses in the U.S., and provides a full set of advertising solutions. A majority-owned subsidiary of Time Warner Inc., AOL LLC and its subsidiaries have operations in the U.S., Europe, Canada and Asia. Learn more at AOL.com.



About Truveo

Truveo is the search engine for video. Truveo was founded in 2004 by some of the industry’s leading experts in video search technology. Over the past three years, Truveo has built one of the largest and most up-to-date indexes of high-quality video on the Web. As a result, Truveo enables users to find video that cannot be found in any other search engine. Truveo first launched its industry-leading search engine in the fall of 2005 and today, the Truveo search engine powers video search on some of the most popular destinations on the Web, including AOL® Video, AOL® Search, Brightcove, CBS RADIO’s sites, Clevver, CSTV, Excite, Flock, Infospace, Kewego, Kosmix, Microsoft Corporation, Netvibes, Pageflakes, PureVideo, Qwest, CNET’s Search.com, Sportingo, Widgetbox and YourMinis and reaches an audience of over 40 million users a month. For more information on Truveo, visit http://www.truveo.com.



* Top 20 Countries in Internet Usage as reported by Internet World Stats, June 2007. http://www.internetworldstats.com/top20.htm



** Internal Truveo data.



*** comScore Media Metrix, May 2007 Custom Report.



Contact:

Joshua Weinberg

Digital Life PR for Truveo/AOL

(415) 777-3339

joshua@DLifepr.com



Jaymelina Esmele

AOL

(703) 265-7831

Jaymelina.Esmele@corp.aol.com



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