Sovereign Bank Appoints Robert W. Galea as Chief Marketing Officer
Sovereign Bank today announced Robert W. Galea has been named Executive Vice President and Chief Marketing Officer. Galea will oversee the company’s corporate marketing organization, including the development and execution of integrated marketing strategies across all business units in the commercial and consumer segments. In this role he will direct all strategic analysis, product management and market communications activities.
Galea brings 25 years experience in marketing and sales for financial institutions to his new role. Prior to joining Sovereign, he served as EVP and Chief Marketing Officer for Wachovia Dealer Services and predecessor company Westcorp. Previously he held a number of executive marketing management roles, including Director of Marketing for Chittenden Bank, Director of Marketing for Imperial Bank, now Comerica, and Director of National Sales, Marketing and Product Management for Home Savings of America.
A graduate of Western Michigan University in Kalamazoo, Michigan, Galea holds a bachelor’s of business administration degree in marketing. He will reside in Massachusetts with his family.
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