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Sundance Digital To Star In Hong Kong


WEBWIRE –

Irving, Texas -- Sundance Digital, Inc., has been selected by STAR, a leading media and entertainment company in Asia, to furnish a large-scale, multichannel automation system for their broadcast facility in Hong Kong.

STAR is a wholly-owned subsidiary of News Corporation. (NYSE: NWS, NWS.A; ASX: NWS, NWSLV). Robert C. Johnson, president of Sundance Digital, made the announcement today from the Company’s Dallas area headquarters.

About STAR
STAR is a leading media and entertainment company in Asia. STAR broadcasts over 50 television services in eight languages to more than 300 million viewers across 53 Asian countries. STAR channels cover all genres including general entertainment (Star Plus, Xing Kong, Star Chinese Channel, Star One, Star Utsav, Star World, Vijay, Phoenix Chinese), sports (ESPN, Star Sports), movies (Star Chinese Movies, Star Gold, Star Movies), music (Channel [V]), and news and current affairs (Star News, Star Ananda, Phoenix InfoNews Channel).

STAR controls over 20,000 hours of Indian and Chinese programming and also owns the world’s largest contemporary Chinese film library, with more than 600 titles, featuring superstars including Jackie Chan, Chow Yun Fat and Bruce Lee. In partnership with leading companies in Asia, STAR businesses extend to filmed entertainment, television production, cable systems and wireless and digital services. STAR is a wholly owned subsidiary of News Corporation. www.startv.com
About Sundance Digital Inc.
Sundance Digital, entering its second decade in 2005, is headquartered in the metropolitan Dallas, Texas area. The Company is an award-winning provider of high-performance television automation solutions. Sundance Digital has a strong commitment to technology, deep roots in all aspects of television, and is highly customer focused. Technical support is available “live” on a 24x7 basis from a team of highly skilled, broadcast-trained engineers. Additional information about Sundance products is available at www.SundanceDigital.com

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