GM’s IGotShotgun video entertainment channel produces four-part video series profiling metro Detroit’s historic Vinsetta Garage
Video series part of GM’s 2007 Woodward Dream Cruise coverage; all cruise coverage to be posted at www.igotshotgun.com and on IGotShotgun’s YouTube channel
Detroit - General Motors is helping to fuel Dream Cruise fever with the production of a four-part video series profiling the Vinsetta Garage, which is located on Woodward Avenue in Berkley, Mich., and which has been a fixture on the Detroit automotive scene since 1919. Shot documentary-style, the video series introduces viewers to Vinsettta Garage owner, Jack Marwil, his staff and the inner workings of this Detroit-area landmark.
Videos include glimpses into a typical day at the garage and the preparation of vehicles for the 2007 Woodward Dream Cruise. The videos showcase some of Marwil’s favorite restoration projects and the work involved in restoring a classic car. Operating on a referral-only basis, the Vinsetta Garage is one of the tried and true fixtures on the otherwise ever-changing Woodward Avenue.
“The Vinsetta Garage has not only survived for almost a century, it has thrived and continues to do so,” notes Christopher Barger, Director of Global Communications Technology for General Motors. “The garage’s attention to detail, commitment to customer service and passion for classic cars are what make Vinsetta great. The Vinsetta Garage is a shining example of what makes Woodward Avenue the celebrated thoroughfare that it is.”
The first two Vinsetta Garage video episodes can be viewed at www.igotshotgun.com and on YouTube at http://youtube.com/profile?user=CruisinWithGM. The remaining two videos will be posted the week of August 13.
GM plans to post additional Dream Cruise coverage on its IGotShotgun Web site and YouTube channel during the cruise and the days following it. IGotShotgun street teams will be stationed along Woodward Avenue to capture video highlighting the best of the Dream Cruise, it participants and attendees. Be on the lookout for these teams so you can be featured on www.igotshotgun.com.
These street teams will be located at the Chevy Triangle (on Old Woodward just south of Maple Rd), the Athens Coney Island at Woodward and Fourteen Mile Rd, on Woodward between Thirteen and Fourteen Mile Roads, and on Woodward between Twelve and Thirteen Mile Roads.
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