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Birdstep awarded EasyConnect contract on high-speed mobile broadband from 3 Scandinavia


Birdstep Technology ASA, the leading provider of secure seamless connectivity and mobility software for laptop, PDA’s and Smartphones, today received a new order for EasyConnect GO and Device Management Server (DMS) from 3 Scandinavia. 3 will use the Birdsteps products to further enhance the end-users experience of high-speed mobile broadband through a branded and customized 3 connection manager. The DMS will provide advanced provisioning, marketing and over the air roaming control, giving 3 full flexibility and power to support the mass deployment of clients on customers laptops/notebooks. The 3 connection manager will cover high-speed data support for leading USB-modems and PC-cards.

Mobile broadband has been 3’s most successful service mobile offering during the latest 3 months, resulting in data now representing up to 80% of all the traffic in their mobile network. Birdstep has developed EasyConnect GO, a high-speed connection client designed specifically to embrace this growing market and specially designed for support of leading USB-modems.

“Thanks to Birdstep, our customers will have the best available connection manager to connect to the markets best mobile broadband network. In addition, they are providing simplified handling of over the air updates for policies and software, but most importantly was the benefits this gives our customers, said Peder Ramel, CEO of 3 Scandinavia

3 Sweden & Denmark will use the EasyConnect GO product in their mobile broadband offerings utilizing the easy to use USB Cellular Modems. The EasyConnect software will be preinstalled on the USB modem and when the user attaches the USB modem to the computer, the software will be automatically installed. Birdstep will also deliver the Device Management Server giving 3 the flexibility to provision service enhancements and automatic updates directly to their consumers over the air.

“USB Modems are currently making high in-roads to the market, being packaged together with aggressive mobile broadband campaigns from operators such as 3. This order recognizes Birdstep EasyConnects continued value in a rapidly expanding mass market. As subscriber numbers quickly grow, deployment control and usability, as provided by Birdstep, will only continue to rise in importance” Said Petri Markkanen, CEO, Birdstep Technology


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