Global Media rebrands as bigmouthmedia in the Scandics
Continuing its year of rapid growth and expansion, Bigmouthmedia, Europe’s largest independent Full Search Marketing Agency has added Norway and Sweden to its worldwide portfolio.
After consulting with brand experts, it was felt that there was leverage in the bigmouthmedia brand with the ’mouthy’ ethos and company identity popular within the Scandinavian marketplace.
Scandinavian MD Freddy Aursø will be heading up the team. “We are excited that we are becoming part of the bigmouth team. We feel that Scandinavians understand the brand - we love the humour and the ’tongue in cheek’ nature that surrounds it. It is fantastic to be part of such a growing and dynamic company. The GlobalMedia group are evaluating the bigmouthmedia brand for all offices but for Scandinavia it was a no-brainer. We want to capitalise on bigmouthmedia’s reputation and brand.”
The rebrand comes as bigmouthmedia - fresh from its merger with GlobalMedia at the beginning of the year - forges ahead in the vertical-specific arena of SEM, developing internally expert teams in retail, travel and finance marketing online. Bigmouthmedia is now Europe’s largest independent search marketing company, with over 300 blue chip customers including Hilton, British Airways, AOL and Barclays. GlobalMedia is the premier web marketing company for internationally focussed activities in Continental Europe and Asia.
Bigmouthmedia UK MD Lyndsay Menzies spoke after the announcement, “This is an exciting time for bigmouthmedia. Now with Scandinavia under the bigmouth brand we are expanding our well established European and USA presence. We currently have a strong portfolio of Scandinavian clients, so our brand is known in the Search Market - so this was a natural progression for bigmouthmedia.”
It has been an exciting time for bigmouthmedia - with a host of new client wins and industry awards. These recent wins include the ’AXA Small to Medium Sized Business of the Year Award’ at the National Business Awards 2006 and ‘Best Use of Search Optimisation/Search Marketing’ with client Superbreak – the online travel company – at the Technology for Marketing and Advertising Awards in February 2007 and ranked in the top 50 of the FT UK Best Workplaces.
Notes to Editor:
Bigmouthmedia, part of the Global Media Group is a leading digital marketing agency with 11 locations based in the UK, Mainland Europe, Asia and the USA. Servicing over 300 clients across all sectors, ranging from SME’s to major global brands, bigmouthmedia offers a range of search marketing services leveraged to offer its clients maximum return for their online investment.
Founded in 1997, the company currently has offices in Edinburgh, Manchester, London and New York, and counts among its clients British Airways, MTV, Barclays, Tesco and Hilton. Parent company Global Media has a further 7 offices around the world and clients including AOL, lastminute.com and eBay. An award winning agency, Bigmouthmedia was named the AXA Small to Medium Business of the Year at the 2006 National Business Awards, with comments from the judges including: “Successful on a global scale. Impressive, knowledgeable” and “A real market leading service performed exceptionally well.”
The company, which was founded in Manchester in 1996, is considered one of the pioneers in the area of web marketing. With 200 employees worldwide at the Munich headquarters as well as at its other locations, Edinburgh, Hamburg, London, Milan, Manchester, Moscow, New York, Oslo, Paris, Seoul and Stockholm, GlobalMedia cares for prestigious clients from almost all sectors, presently in 24 languages. The web marketing specialist offers its clients highest online presence and coverage in the respective target group, leading to an optimum ROI for media investors. A consistent management of custom designed web activities ensures the long term success to GlobalMedia’s customers, who are, among others: ARAG, AOL, British Airways, Hilton, mobile.de, lastminute.de, Meridiana, OTTO, Gerling and Sage.
Press Contact: bigmouthmedia Ltd UK
Tel: (+44)131 561 2179
Fax (+44)131 553 6800
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- Emily Thorpe
- Marketing Manager
- Bigmouthmedia Ltd UK
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