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SBS Sports Channel Revolutionizes Graphics With Multiple Chyron Installation


Chyron Corporation (OTC BB: CYRO) has today announced that major Korean broadcaster, Seoul Broadcasting System’s (SBS) Sports Channel has purchased three HyperX graphics systems with Lyric PRO advanced creation and playout, three MicroX and two HX200 systems for its popular coverage. The installation was carried out by Chyron’s Korean partner Sion Media Co., Ltd.

In parternship with Chyron, C&PS, a Korean software developer, has developed a new sports GUI, 3D Animation Sports Coder, which allows SBS Sports Channel to easily operate Lyric PRO 3D sports messages. SBS Sports Channel is currently using the Chyron systems to provide 3D Animation Sports Coder messages for the baseball league, which will soon extend to golf, soccer and basketball. This is the first time that 3D Animation Sports Coder has been used in Korea on a Chyron graphics system.

“We chose the Chyron systems because they have sophisticated output of 3D animation and particle effect,“ commented Sukyoung Lee, Graphic Team Manager, SBS Sports Channel. ”The new GUI has improved our workflow significantly and provided our operators with greater creativity" he added.

William Payne, Chyron’s Director of Sales, Asia Pacific added, “We are delighted to announce SBS Sports Channel as the first adopter of 3D Animation Sports Coder in Korea. The Chyron systems installed by SBS Sports Channel will provide cutting-edge and reliable graphics for its fast paced sports coverage.”


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