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CybeRelease: (OTC: SHTP) Unveils New Products at Boston Tradeshow


(CybeRelease, June 19, 2007) - Lake Harmony, Pa. - Shotpak, Inc. (OTC PK: SHTP) announced the introduction of their STR8UP line of premium distilled spirits to the mass, club and value retailers throughout the U.S. and the NACDS Marketplace Tradeshow in Boston, Massachusetts June 23-June 26.

Shotpak will introduce their four new STR8UP distilled spirits, which include: premium Vodka, premium Rum, award-winning Tequila and high-end Whiskey. They will also showcase their four premium vodka-based shots: Sour Apple, Purple Hooter, Lemon Drop and Kamikaze.

The NACDS Marketplace Tradeshow is the largest and most powerful convergence of drug, food, mass, club and value retailing in the U.S., if not the world. Featuring more than 200 retail companies representing over 130,000 stores, with 700 manufacturing companies across 11 major categories, it represents over $500 billion in annual buying power.

Ignus Hattingh, CEO and Founder of Shotpak, Inc., stated, “Participation in this dynamic tradeshow will give Shotpak the unveiling it deserves. This is the ultimate platform for us to enlighten the market on a product that adds value to any lifestyle. The spirits industry generates approximately $110 annually, with distilled spirits showing an 8.1% increase, so the demand is there for a product like ours.”

About Shotpak, Inc.

Shotpak, Inc., an Irvine, California-based company, is a leading distiller and innovator of cocktails and straight spirits in soft portable stand up pouches. With over 50 years of combined experience and expertise in alcohol distilling, distribution and field marketing, retail placement and promotion and consumer trial and adoption, they prove to be a forerunner in the single serve Ready To Drink (RTD) alcohol category. With the successful launch of four premium Vodka flavored drinks and four premium distilled spirits in January 2007, Shotpak has instantaneously captured national attention in the rapidly emerging $100 billion plus alcohol beverage industry. They are recognized for being visionaries with their award-winning spirits. Shotpaks are packaged in single serving, lightweight, break-resistant recyclable stand up plastic pouches. Shotpaks are ideal for camping, boating, golfing, concerts, sporting events, or for anyone on-the-go. Shotpak, Inc. is immersed in a national roll-out through strategic distribution channels and is expected to be available to its target consumers in all geographic areas. For more information about Shotpak, Inc., please visit us at:

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