Ford Of Europe’s Sales Momentum Continues With 2.3 Percent Increase In May
*Ford of Europe sold 160,775 vehicles in May, 2.3 percent up on last year
*Year-to-date sales increased by 5.5 percent to 784,206
*Year-to-date market share rose to 9.0 percent
Ford of Europe maintained its 2007 sales momentum in May as its stylish and feature-packed cars and commercial vehicles continued to attract a growing number of customers. Total sales for the month across the company’s main 21 markets increased by 2.3 percent to 160,775 units. Market share was 8.9 percent.
The Focus and Fiesta were again the top-selling Ford models, with strong support from the 2007 Car of the Year S-MAX, the Galaxy, Transit and Transit Connect.
Britain remained Ford’s top market, with sales of 37,457 units. The company’s sales organisations in Italy and Russia delivered particularly strong performances. Italy increased sales by 21 percent from May 2006 to 21,568 units, and Russia by 114 percent to 13,625 units.
The company’s strong performance in May contributed to a 5.5 percent sales improvement, to 784,206 units, in the first five months of 2007. Market share was 9.0 percent, up from 8.8 percent in the year-earlier period.
“We have improved our sales every month this year, compared with 2006,” said Stephen Odell, vice president, marketing, sales & service, Ford of Europe. “It is clear that customers like the way our vehicles look and drive. With the all-new Mondeo on sale this month, we are looking ahead with confidence.”
Ford’s sales data includes both passenger cars and commercial vehicles from its 21 major European Sales Companies, including Russia and Turkey. Market share excludes Russia.
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