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Motorola won Evaluamos Prize for technological innovation


Bogota, Colombia - On May 17 it celebrates the second version of Evaluamos Prizes which emphasizes in the best of IT industry and Telecommunications recognizing efforts, managings and excellent processes.

The event count with the presence of the Ministry of Communications, María del Rosario Guerra de Mesa, the Vice minister Daniel Medina, presidents and company managers, technology suppliers, private companies, mass media, the academy and different telecommunication industry traders

The member of the jury were Solmarina de la Rosa, Legal Vice-president of Telmex; Carlos Aparicio, Executive Director of Colombian Association of Call Centers and Orlando Rojas, Director-Founder of They also get together during the last semester to deliberate the winners of each category.

The most popular cell phone who receives more applauses was the MOTOFONE F3 which won the prize as the best cell phone of low range. One of the evaluated skills was its perfect balance between price and ultra-thin design that doesn’t exceed 9 mm.

Besides the characteristics of MOTOFONE F3 two Colombians that were part of the team of creation and design were exalted. Rafael Colorado, Global Director of MDB Emergent Market Division which team was responsible of the creation of MOTOFONE F3 and Ruben Castaño, Design Manager of MDB leads the design program of the winner of the night.

“This recognition, gave it for a prestigious communication media and opinion leader acquires more relevance because it´s the voice on public opinion of our consumers. With this prize, Motorola shows it´s leadership in wireless communications”, said Liza Salguero, Marketing Manager of Mobile Devices Business of Motorola Colombia.

MOTOFONE F3 have an easy menu based on images and voice. It´s wide screen incorporate ClearVision™ technology that consume less energy and allow visibility even with front sun light. Besides, MOTOFONE F3 offers big font that helps well-reading and simplify calls and sending messages.

Another advantage of MOTOFONE F3 is it’s durable battery (approximately 450 minutes of conversation) and double intern antenna that allow users being connected around the country. It also has resistant carcaj that convert it in to a robust and durable telephone.

About Motorola

Motorola is known around the world for innovation and leadership in wireless and broadband communications. Inspired by our vision of Seamless Mobility, the people of Motorola are committed to helping you get and stay connected simply and seamlessly to the people, information, and entertainment that you want and need. We do this by designing and delivering “must have” products, “must do” experiences and powerful networks -- along with a full complement of support services. A Fortune 100 company with global presence and impact, Motorola had sales of US $35.3 billion in 2005. For more information about our company, our people and our innovations, please visit


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