Savor the Summer with the Crisp, Minty-Lime Taste of BACARDI Silver Mojito, New from Anheuser-Busch
Mojito-flavored alcohol beverage is convenient, portable -- perfect for summer entertaining.
ST. LOUIS.– It’s sweltering outside. Friends will arrive soon for summer snacks and a dip in the pool. Serving made-from-scratch Mojito cocktails seems perfect – but who wants to spend time mixing ingredients? BACARDI Silver Mojito, new from Anheuser-Busch, offers the classic, refreshing, mint-and-lime taste of a muddled Mojito cocktail in a convenient package – perfect for entertaining friends on a hot summer day.
Available today in select restaurants and grocery stores nationwide, BACARDI Silver Mojito is a high-quality, premium-flavored alcohol beverage modeled after the original muddled cocktail – right down to its cloudy-white appearance. It is the first nationally-available, Mojito-flavored premium malt beverage to hit the market.
“Muddling is the process used to crush fresh mint and limes for a Mojito cocktail,” said Cindy Trusler, brand manager, Anheuser-Busch, Inc. “Bartenders are experts at this, but many people aren’t sure how to do it in their own homes. BACARDI Silver Mojito offers the best of both worlds – the delicious, muddled taste of a Mojito cocktail in a time-saving, portable package.”
Best enjoyed over ice in a tall glass, with a fresh mint garnish, BACARDI Silver Mojito pairs well with spicy Mexican and Cuban foods such as Arroz con pollo (rice with chicken), Bunuelos (fritters), Picadillo, Ajiaco and Tamales.
“It’s also great with light hors d’oeuvres like chips and salsa,” said Jill Vaughn, brewmaster, Anheuser-Busch, Inc. “The crisp, refreshing taste of BACARDI Silver Mojito cuts through the spicy flavors of the food and prepares the mouth for more. It’s the perfect companion to summertime cuisine.”
Brewed at Anheuser-Busch’s Baldwinsville, N.Y., brewery, BACARDI SILVER Mojito is available in five and four percent alcohol by volume (ABV) versions. It is produced under an alliance Anheuser-Busch formed with BACARDI USA in 2002 to develop, market, and distribute BACARDI Silver – the original clear malt beverage made with natural citrus flavors and a crisp, refreshing taste. The family also includes BACARDI Silver 03, BACARDI Silver Raz, BACARDI Silver Watermelon, BACARDI Silver Big Apple, BACARDI Silver Strawberry and BACARDI Silver Peach.
BACARDI Silver Mojito is packaged in a clear, 12-ounce bottle with an applied plastic label. It will be available in 12- and 24-ounce bottles as well as 12-ounce slim cans.
“BACARDI Silver Mojito is ideal for contemporary men and women who lead highly social lifestyles and enjoy trying new flavored alcohol beverages, especially when out socializing with friends,” Trusler said. “We want to meet their need for variety.”
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