GM Names Executives to Key Marketing Positions
DETROIT – General Motors announced moves within its North America Vehicle Sales, Service and Marketing (VSSM) staff today. Effective immediately:
* Jim Bunnell, 51, has been appointed divisional general manager, Buick-Pontiac-GMC, replacing John Larson, who left GM to pursue an outside opportunity. He was previously general manager of the North Central region.
* Steve Hill, 46, replaces Bunnell as the North Central regional general manager. He was formerly executive director, Retail Planning and Customer Relationship Management (CRM) Marketing.
“These appointments will leverage and broaden the knowledge and experience of these individuals, helping us to maintain our focus on our overall retail sales objectives and the B-P-G retail channel in particular,” said Mike Jackson, GMNA Vice President, Marketing and Advertising.
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